| Methodological research on partial least squares structural equation modeling (PLS-SEM) An analysis based on social network approaches GF Khan, M Sarstedt, WL Shiau, JF Hair, CM Ringle, MP Fritze Internet Research 29 (3), 407-429, 2019 | 469 | 2019 |
| Hook vs. hope: How to enhance customer engagement through gamification AB Eisingerich, A Marchand, MP Fritze, L Dong International Journal of Research in Marketing 36 (4), 2019 | 314 | 2019 |
| Luxury services J Wirtz, J Holmqvist, MP Fritze Journal of Service Management 31 (4), 665-691, 2020 | 176 | 2020 |
| Access-based services as substitutes for material possessions: the role of psychological ownership MP Fritze, A Marchand, AB Eisingerich, M Benkenstein Journal of Service Research 23 (3), 368-385, 2020 | 144 | 2020 |
| Luxury in the digital age: A multi-actor service encounter perspective J Holmqvist, J Wirtz, MP Fritze Journal of Business Research 121, 747-756, 2020 | 139 | 2020 |
| Services Marketing Y Lin, J Agarwal, AT Lechner, DA Farrag, M Hassan, A Ruvio, ... 2018 AMA Summer Academic Conference, 2018 | 68 | 2018 |
| Digital transformation and possession attachment: examining the endowment effect for consumers’ relationships with hedonic and utilitarian digital service technologies MP Fritze, AB Eisingerich, M Benkenstein Electronic Commerce Research 19, 311-337, 2019 | 53 | 2019 |
| Service products and productization J Wirtz, MP Fritze, E Jaakkola, K Gelbrich, N Hartley Journal of Business Research 137, 411-421, 2021 | 52 | 2021 |
| Services marketing LM Fine Business Horizons 51 (3), 163-168, 2008 | 26 | 2008 |
| From Goods to Services Consumption: A Social Network Analysis on Sharing Economy and Servitization Research MP Fritze, F Urmetzer, GF Khan, M Sarstedt, A Neely, T Schäfers Journal of Service Management Research 1 (3), 3-16, 2018 | 24 | 2018 |
| Digital luxury services: tradition versus innovation in luxury fashion J Holmqvist, J Wirtz, MP Fritze Services Marketing: People, Technology, Strategy, World Scientific …, 2021 | 12 | 2021 |
| Beyond scarcity: A social value-based lens for NFT pricing R Hofstetter, MP Fritze, C Lamberton Journal of Consumer Research 51 (1), 140-150, 2024 | 11 | 2024 |
| Commentaries on the sharing economy: advancing new perspectives MP Fritze, M Benkenstein, R Belk, J Peck, J Wirtz, B Claus SMR-Journal of Service Management Research 5 (1), 3-19, 2021 | 10 | 2021 |
| Teilen digital G Scholl, M Gossen, B Holzhauer, C Henseling, MP Fritze Verbreitung, Zielgruppen und Potenziale des Peer-to-Peer Sharing in …, 2017 | 7 | 2017 |
| Managing the exclusivity of luxury service experiences J Holmqvist, J Wirtz, MP Fritze The Palgrave Handbook of Service Management, 263-276, 2022 | 6 | 2022 |
| Like a rolling stone? Investigating consumption values and the spillover effect of peer-to-peer sharing MP Fritze International Journal of Business Environment 9 (4), 324-355, 2017 | 4 | 2017 |
| “F* ck off Google”: protest against Google Campus Berlin MP Fritze, GM Gänser-Stickler, S Türk, Y Zhao The CASE Journal 15 (6), 669-688, 2019 | 3 | 2019 |
| Luxury service consumption J Holmqvist, J Wirtz, MP Fritze Elgar Encyclopedia of Services, Edward Elgar Publishing, Northampton, 223-225, 2023 | 1 | 2023 |
| To differentiate or not to differentiate? The role of product characteristics in the sharing economy M Demircan, K Schroer, MP Fritze, W Ketter | 1 | 2022 |
| Is there a danger of making customers feel too empowered? Exploring the double-edged sword of customer orientation and creative benefits Y Liu, TJH Mayerhofer, A Marchand, T Foscht, MP Fritze, AB Eisingerich European Journal of Marketing 58 (11), 2393-2425, 2024 | | 2024 |
Jochen WirtzNational University of SingaporeBestätigte E-Mail-Adresse bei nus.edu.sg
