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Christian V. Baccarella
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Social media? It's serious! Understanding the dark side of social media
CV Baccarella, TF Wagner, JH Kietzmann, IP McCarthy
European Management Journal, 431-438, 2018
3612018
Framing social media communication: Investigating the effects of brand post appeals on user interaction
TF Wagner, CV Baccarella, KI Voigt
European Management Journal, 2017
942017
In crowdfunding we trust? Investigating crowdfunding success as a signal for enhancing trust in sustainable product features
P Wehnert, C Baccarella, M Beckmann
Technological Forecasting and Social Change, 2019
652019
Exploring the Effects of Creativity Training on Creative Performance and Creative Self-Efficacy: Evidence from a Longitudinal Study
M Meinel, TF Wagner, CV Baccarella, KI Voigt
The Journal of Creative Behavior 53 (4), 546-558, 2019
562019
Thinking patterns and gut feeling in technology identification and evaluation
CW Scheiner, CV Baccarella, J Bessant, KI Voigt
Technological Forecasting and Social Change 101, 2015
432015
Takin' Care of Business Models: The Impact of Business Model Evaluation on Front-End Success
S Schrauder, A Kock, CV Baccarella, KI Voigt
Journal of Product Innovation Management 35 (3), 410-426, 2018
412018
Does applying design thinking result in better new product concepts than a traditional innovation approach? An experimental comparison study
M Meinel, TT Eismann, CV Baccarella, SK Fixson, KI Voigt
European Management Journal 38 (4), 661-671, 2020
382020
Innovation management and marketing in the high-tech sector: A content analysis of advertisements
D Gerhard, A Brem, C Baccarella, KI Voigt
International Journal of Management 28 (1 Part 2), 2011
342011
Antecedents of brand post popularity in Facebook: The influence of images, videos, and text
TF Trefzger, CV Baccarella, KI Voigt
Proceedings of the 15th international marketing trends conference 1 (8), 2016
322016
Streaming killed the download star! How the business model of streaming services revolutionizes music distribution
T Trefzger, M Rose, C Baccarella, KI Voigt
Journal of Organizational Advancement, Strategic and Institutional Studies 7 …, 2015
282015
Investigating consumer acceptance of autonomous technologies: the case of self-driving automobiles
CV Baccarella, TF Wagner, CW Scheiner, L Maier, KI Voigt
European Journal of Innovation Management, 2020
202020
Averting the rise of the dark side of social media: The role of sensitization and regulation
CV Baccarella, TF Wagner, JH Kietzmann, IP McCarthy
European Management Journal, 2020
192020
Participation motives, moral disengagement, and unethical behaviour in idea competitions
CW Scheiner, CV Baccarella, J Bessant, KI Voigt
International Journal of Innovation Management 22 (06), 1850043, 2018
152018
High-tech marketing communication in the automotive industry: a content analysis of print advertisements
CV Baccarella, CW Scheiner, TF Trefzger, KI Voigt
International Journal of Business Environment 6 (4), 395-410, 2014
152014
ORGANISATIONAL AND INDIVIDUAL UNLEARNING IN IDENTIFICATION AND EVALUATION OF TECHNOLOGIES
CW Scheiner, CV Baccarella, N Feller, J Bessant, KI Voigt
International Journal of Innovation Management 20 (2), 2016
142016
The effects of customer orientation on the product performance of technological innovations: A comparison between SMEs and large companies
KI Voigt, C Baccarella, A Wassmus, O Meißner
2011 Proceedings of PICMET'11: Technology Management in the Energy Smart …, 2011
132011
Hold the Line! The Challenge of Being a Premium Brand in the Social Media Era
TF Trefzger, CV Baccarella, CW Scheiner, KI Voigt
Lecture Notes in Computer Science 9742, 461-471, 2016
112016
Communicating high-tech products-a comparison between print advertisements of automotive premium and standard brands
CV Baccarella, CW Scheiner, TF Trefzger, KI Voigt
International Journal of Technology Marketing 11 (1), 24-38, 2016
112016
Cruel Intentions?–The Role of Moral Awareness, Moral Disengagement, and Regulatory Focus in the Unethical Use of Social Media by Entrepreneurs
CW Scheiner, K Krämer, CV Baccarella
Lecture Notes in Computer Science 9742, 437-448, 2016
92016
Der Einfluss von Gamification auf die empfundene Selbstwirksamkeit von Teilnehmern von Online-Ideengenerierungswettbewerben über die Zeit
P Haas, C Scheiner, M Witt, C Baccarella, N Leicht
Gesellschaft für Informatik, 2013
92013
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