john l. graham
john l. graham
professor of business, university of california, irvine
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Zitiert von
Zitiert von
International marketing
PR Cateora, RBMF Meyer, MC Gilly, JL Graham
McGraw-Hill Education, 2020
A dyadic study of interpersonal information search
MC Gilly, JL Graham, MF Wolfinbarger, LJ Yale
Journal of the academy of marketing science 26 (2), 83-100, 1998
A field study of causal inferences and consumer reaction: the view from the airport
VS Folkes, S Koletsky, JL Graham
Journal of consumer research 13 (4), 534-539, 1987
Cross-cultural interaction: the international comparison fallacy?
NJ Adler, JL Graham
Journal of international business studies 20 (3), 515-537, 1989
Marketing internacional
PR Cateora, MC Gilly, JL Graham
AMGH Editora, 2013
Explorations of national culture and word-of-mouth referral behavior in the purchase of industrial services in the United States and Japan
RB Money, MC Gilly, JL Graham
Journal of marketing 62 (4), 76-87, 1998
The influence of culture on the process of business negotiations: An exploratory study
JL Graham
Journal of International Business Studies 16 (1), 81-96, 1985
The Chinese negotiation
JL Graham, NM Lam
Harvard business review 81 (10), 82-91, 2003
Explorations of negotiation behaviors in ten foreign cultures using a model developed in the United States
JL Graham, AT Mintu, W Rodgers
Management Science 40 (1), 72-95, 1994
Gaining compliance and losing weight: The role of the service provider in health care services
S Dellande, MC Gilly, JL Graham
Journal of marketing 68 (3), 78-91, 2004
Strategy implementation: A comparison of face‐to‐face negotiations in the peoples republic of China and the United States
NJ Adler, R Brahm, JL Graham
Strategic Management Journal 13 (6), 449-466, 1992
Marketing negotiations in France, Germany, the United Kingdom, and the United States
NCG Campbell, JL Graham, A Jolibert, HG Meissner
Journal of marketing 52 (2), 49-62, 1988
Nanometer‐scale lithography using the atomic force microscope
A Majumdar, PI Oden, JP Carrejo, LA Nagahara, JJ Graham, J Alexander
Applied Physics Letters 61 (19), 2293-2295, 1992
Buyer-seller negotiations around the Pacific Rim: Differences in fundamental exchange processes
JL Graham, DK Kim, CY Lin, M Robinson
Journal of Consumer Research 15 (1), 48-54, 1988
Smart bargaining: Doing business with the Japanese
John L.. Graham, Y Sano
Harper & Row, Ballinger Division, 1989
Cross-cultural marketing negotiations: A laboratory experiment
JL Graham
Marketing Science 4 (2), 130-146, 1985
Brazilian, Japanese, and American business negotiations
JL Graham
Journal of International Business Studies 14 (1), 47-61, 1983
A linguistic-based measure of cultural distance and its relationship to managerial values
J West, JL Graham
MIR: Management International Review, 239-260, 2004
Negotiators abroad: Don't shoot from the hip
JL Graham, RA Herberger
Harvard Business Review 61 (4), 160-168, 1983
Tension and trust in international business negotiations: American executives negotiating with Chinese executives
K Lee, G Yang, JL Graham
Journal of International Business Studies 37 (5), 623-641, 2006
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