| Using brand characters to promote young children's liking of and purchase requests for fruit SM De Droog, PM Valkenburg, M Buijzen Journal of Health Communication 16 (1), 79-89, 2010 | 129 | 2010 |
| Enhancing children’s vegetable consumption using vegetable-promoting picture books. The impact of interactive shared reading and character–product congruence SM de Droog, M Buijzen, PM Valkenburg Appetite 73, 73-80, 2014 | 68 | 2014 |
| Use a rabbit or a rhino to sell a carrot? The effect of character–product congruence on children's liking of healthy foods SM De Droog, M Buijzen, PM Valkenburg Journal of health communication 17 (9), 1068-1080, 2012 | 54 | 2012 |
| Promoting toddlers’ vegetable consumption through interactive reading and puppetry SM de Droog, R van Nee, M Govers, M Buijzen Appetite 116, 75-81, 2017 | 14 | 2017 |
| Using picture books to stimulate the appeal of healthy food products among pre-schoolers SM De Droog Appetite 59 (2), 624, 2012 | 4 | 2012 |
| Merkfiguurtjes stimuleren de gezonde keuze van kleuters via affectieve reactiemechanismen SM de Droog, MA Buijzen, SJ Opree, PM Valkenburg | 4 | 2011 |
| Establishing and explaining the impact of characters on young children's healthy food choices SM de Droog ASCoR, 2013 | 3 | 2013 |
| The appeal of congruence between brand characters and products: uncovering the affective mechanisms leading to product choice SM De Droog, M Buijzen, SJ Opree, PM Valkenburg Conference papers: International Communication Association: annual meeting 2011, 2011 | 3 | 2011 |
| Food marketing and child health M Buijzen, E Rozendaal, SM de Droog Young People, Media and Health: Risks and Rights, 121-128, 2014 | 1 | 2014 |
| Enhancing childrenâ s vegetable consumption using vegetable-promoting picture books. The impact of interactive shared reading and characterâ product congruence SM de Droog | | 2015 |
| Employee Engagement for CSR Policies SM Droog | | 2012 |
| Use a rabbit or a rhino to sell a carrot? The impact of conceptual and perceptual character-product congruence on preschoolers' attitudes SM de Droog, MA Buijzen, PM Valkenburg | | 2012 |
| Jaarindex 2011 K Beullens, A Dirikx, H Van den Bulck, K Panis, A Hardy, P Van Aelst, ... Tijdschrift voor Communicatiewetenschap 39, 4, 2011 | | 2011 |
| Increasing children's affective responses toward vegetables by character-product congruence S de Droog, M Buijzen, P Valkenburg Conference papers: International Communication Association: annual meeting 2011, 2011 | | 2011 |
| Brand Characters Increase the Appeal of the Healthy Choice Among Preschoolers via Affective Mechanisms SM de Droog, M Buijzen, SJ Opree, PM Valkenburg TIJDSCHRIFT VOOR COMMUNICATIEWETENSCHAP 39 (4), 58-+, 2011 | | 2011 |
Moniek BuijzenProfessor of Communication and Behavioral Change, Erasmus University RotterdamBestätigte E-Mail-Adresse bei eur.nl
