Marylyn Carrigan

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Isabelle SzmiginProfessor of Marketing, University of BirminghamVerified email at bham.ac.uk
Morven G McEachernUniversity of ChesterVerified email at chester.ac.uk
Dr. Carmela BosangitCardiff UniversityVerified email at cardiff.ac.uk
Karolos A. PapadasAssociate Professor of Marketing, University of YorkVerified email at york.ac.uk
Sheena LeekUniversity of BirminghamVerified email at bham.ac.uk
Joanne DuberleyUniversity of BirminghamVerified email at bham.ac.uk
Jordon LazellLecturer in MarketingVerified email at essex.ac.uk
gerard hastingsprofessor of social marketing, stirling and the Open universityVerified email at stir.ac.uk
Professor Ross GordonUniversity of Technology SydneyVerified email at uts.edu.au
Sally DibbCoventry UniversityVerified email at coventry.ac.uk
Joan BuckleyUniversity College CorkVerified email at ucc.ie
Patrick De PelsmackerUniversity of AntwerpVerified email at uantwerpen.be
Carlos FerreiraAssistant Professor, Coventry UniversityVerified email at coventry.ac.uk
Jennifer FerreiraResearch Fellow, Centre for Business in Society, Coventry UniversityVerified email at coventry.ac.uk
Eva KipnisProfessor in Marketing, University of BradfordVerified email at bradford.ac.uk
Gaye BebekHenley Business School, University of ReadingVerified email at henley.ac.uk
Aurelie BröckerhoffCentre for Trust, Peace and Social Relations, Coventry UniversityVerified email at coventry.ac.uk
Carlos E. L. FerreiraAssociated Professor Fluminense Federal UniversityVerified email at id.uff.br

Marylyn Carrigan

Professor of Marketing and Sustainability, Edinburgh Business School, Heriot Watt University

Verified email at hw.ac.uk

Ethical consumption sustainability marketing ethics corporate social responsibility


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The myth of the ethical consumer–do ethics matter in purchase behaviour? M Carrigan, A Attalla Journal of consumer marketing 18 (7), 560-578, 2001	2958	2001
Do consumers really care about corporate responsibility? Highlighting the attitude—behaviour gap E Boulstridge, M Carrigan Journal of communication management 4 (4), 355-368, 2000	1013	2000
Shopping for a better world? An interpretive study of the potential for ethical consumption within the older market M Carrigan, I Szmigin, J Wright Journal of Consumer Marketing 21 (6), 401-417, 2004	743	2004
Green marketing orientation: Conceptualization, scale development and validation KK Papadas, GJ Avlonitis, M Carrigan Journal of Business Research 80, 236-246, 2017	516	2017
A framework for sustainable marketing R Gordon, M Carrigan, G Hastings Marketing theory 11 (2), 143-163, 2011	503	2011
The conscious consumer: taking a flexible approach to ethical behaviour I Szmigin, M Carrigan, MG McEachern International Journal of Consumer Studies 33 (2), 224-231, 2009	474	2009
The interplay of strategic and internal green marketing orientation on competitive advantage KK Papadas, GJ Avlonitis, M Carrigan, L Piha Journal of Business Research 104, 632-643, 2019	372	2019
The career identities of ‘mumpreneurs’: Women’s experiences of combining enterprise and motherhood J Duberley, M Carrigan International small business journal 31 (6), 629-651, 2013	333	2013
The coherence of inconsistencies: Attitude–behaviour gaps and new consumption communities C Moraes, M Carrigan, I Szmigin Journal of Marketing Management 28 (1-2), 103-128, 2012	288	2012
‘What's so special about family business?’An exploratory study of UK and Irish consumer experiences of family businesses M Carrigan, J Buckley International Journal of Consumer Studies 32 (6), 656-666, 2008	265	2008
Sustainable luxury marketing: A synthesis and research agenda N Athwal, VK Wells, M Carrigan, CE Henninger International Journal of Management Reviews 21 (4), 405-426, 2019	251	2019
Managing routine food choices in UK families: The role of convenience consumption M Carrigan, I Szmigin, S Leek Appetite 47 (3), 372-383, 2006	225	2006
Social marketing transformed: Kotler, Polonsky and Hastings reflect on social marketing in a period of social change S Dibb, M Carrigan European journal of marketing 47 (9), 1376-1398, 2013	208	2013
Learning to love the older consumer I Szmigin, M Carrigan Journal of Consumer Behaviour: An International Research Review 1 (1), 22-34, 2001	188	2001
Thinking locally, acting locally? Conscious consumers and farmers’ markets MG McEachern, G Warnaby, M Carrigan, I Szmigin Journal of marketing management 26 (5-6), 395-412, 2010	185	2010
Fostering responsible communities: A community social marketing approach to sustainable living M Carrigan, C Moraes, S Leek Journal of business ethics 100, 515-534, 2011	183	2011
Building a political brand: Ideology or voter-driven strategy P Reeves, L de Chernatony, M Carrigan Journal of Brand Management 13, 418-428, 2006	177	2006
Will ethical consumers sustain their values in the global credit crunch? M Carrigan, P De Pelsmacker International Marketing Review 26 (6), 674-687, 2009	170	2009
Defying marketing sovereignty: Voluntary simplicity at new consumption communities C Bekin, M Carrigan, I Szmigin Qualitative Market Research: an international journal 8 (4), 413-429, 2005	165	2005
The older consumer as innovator: does cognitive age hold the key? I Szmigin, M Carrigan Journal of Marketing Management 16 (5), 505-527, 2000	155	2000

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