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Bhoomija Ranjan
Bhoomija Ranjan
Assistant Professor, Marketing, Monash University
Verified email at monash.edu - Homepage
Title
Cited by
Cited by
Year
Product launches with new attributes: a hybrid conjoint–consumer panel technique for estimating demand
PB Ellickson, MJ Lovett, B Ranjan
Journal of Marketing Research 56 (5), 709-731, 2019
202019
Solving dual problems using a coevolutionary optimization algorithm
K Deb, S Gupta, J Dutta, B Ranjan
Journal of Global Optimization 57, 891-933, 2013
112013
Non-face emojis in digital marketing: Effects, contingencies, and strategic recommendations
DC Orazi, B Ranjan, Y Cheng
Journal of the Academy of Marketing Science 51 (3), 570-597, 2023
62023
Studying shopping decisions and layout planning in physical retail settings
B Ranjan
University of Rochester, 2017
12017
Retail Advertising Effects and Spatial Competition: Evidence from Home Improvement Stores
B Luo, B Ranjan
Available at SSRN 4381153, 2023
2023
Retail Advertising Effects: Evidence from Individual Location Data
B Luo, B Ranjan
Retail Advertising Effects: Evidence from Individual Location Data: Luo …, 2023
2023
Thursday, March 2, 2017
A Chaudhry, Y Wang, B Ranjan, P Ellickson, M Lovett, Z Liu, P Yildirim, ...
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