| Improving consumer mindset metrics and shareholder value through social media: The different roles of owned and earned media A Colicev, A Malshe, K Pauwels, P O'Connor Journal of Marketing 82 (1), 37-56, 2018 | 218 | 2018 |
| From finance to marketing: The impact of financial leverage on customer satisfaction A Malshe, MK Agarwal Journal of Marketing 79 (5), 21-38, 2015 | 125 | 2015 |
| The role of regulatory fit on the attraction effect S Chatterjee, R Roy, AV Malshe Journal of Consumer Psychology, 2010 | 47 | 2010 |
| Social media and customer-based brand equity: An empirical investigation in retail industry A Colicev, A Malshe, K Pauwels Administrative Sciences 8 (3), 55, 2018 | 35 | 2018 |
| The effect of mixed versus blocked sequencing of promotion and prevention features on brand evaluation: The moderating role of regulatory focus S Chatterjee, AV Malshe, TB Heath Journal of Business Research 63 (12), 1290-1294, 2010 | 24 | 2010 |
| Response of the periapical tissue of dogs' teeth to the action of citric acid and EDTA CB Sperandio, LFM Silveira, LA Araújo, J Martos, A Malshe Journal of Applied Oral Science 16 (1), 59-63, 2008 | 12 | 2008 |
| How Main street Drives Wall street: Customer (dis) satisfaction, Short sellers, and abnormal returns A Malshe, A Colicev, V Mittal Journal of Marketing Research 57 (6), 1055-1075, 2020 | 11 | 2020 |
| The impact of superstar and non-superstar software on hardware sales: the moderating role of hardware lifecycle RT Gretz, A Malshe, C Bauer, S Basuroy Journal of the Academy of Marketing Science 47 (3), 394-416, 2019 | 11 | 2019 |
| Rejoinder to “Endogeneity bias in marketing research: Problem, causes and remedies” RT Gretz, A Malshe Industrial Marketing Management 77, 57-62, 2019 | 10 | 2019 |
| Transcription errors of blood glucose values and insulin errors in an intensive care unit: secondary data analysis toward electronic medical Record-Glucometer Interoperability AK Sowan, A Vera, A Malshe, C Reed JMIR Medical Informatics 7 (1), e11873, 2019 | 5 | 2019 |
| Improving the Safety, Effectiveness, and Efficiency of Clinical Alarm Systems: Simulation-Based Usability Testing of Physiologic Monitors AK Sowan, N Staggers, A Berndt, T Austin, CC Reed, A Malshe, M Kilger, ... JMIR nursing 4 (1), e20584, 2021 | 2 | 2021 |
| How main street drives Wall Street: Customer satisfaction, short sellers, and shareholder value A Malshe, A Colicev, V Mittal | 2 | 2018 |
| Transcription Errors of Blood Glucose Values and Insulin Errors in an Intensive Care Unit: Toward Electronic Medical Record-Glucometer Interoperability AK Sowan, A Vera, A Malshe, C Reed JMIR Medical Informatics.(forthcoming/in press). DOI 10, 11873, 2019 | 1 | 2019 |
| International Marketing and Management Research AS Arora, S Bacouel-Jentjens, J Edmonds Wilkes Barre, PA, USA: Palgrave Macmillan, 2018 | 1 | 2018 |
| How Earned and Owned Social Media Impact Shareholder Value Through Consumer Mindset Metrics A Colicev, A Malshe, K Pauwels, P O’Connor MSI Working Paper Series 16, 2016 | 1 | 2016 |
| Two Essays in Marketing-finance Interface A Malshe State University of New York at Binghamton, School of Management, 2011 | 1 | 2011 |
| The effects of regulatory focus on consumer judgments involving self and others’ payoffs S Chatterjee, A Malshe, T Heath, G Pitman ACR North American Advances, 2010 | 1 | 2010 |
| Leveraging Reviewer Purchase Information For Product Sales: The Effects Of Verified Purchase Reviews Y Yin, S Mullick, A Malshe, S Basuroy 2021 AMA Winter Academic Conference, 776, 2021 | | 2021 |
| Modeling the Costs of Trade Finance During the Financial Crisis of 2008–2009: An Application of Dynamic Hierarchical Linear Model S Mullick, A Malshe, N Glady International Conference on Information Processing and Management of …, 2020 | | 2020 |
| Flight to Quality A Malshe, S Mullick, N Glady Trading and Forfaiting Review 19, 22-25, 2016 | | 2016 |
Anatoli COLICEVAssistant Professor of Marketing, Bocconi UniversityBestätigte E-Mail-Adresse bei unibocconi.it
