| Transformational and transactional leadership and salesperson performance SB MacKenzie, PM Podsakoff, GA Rich Journal of the academy of Marketing Science 29, 115-134, 2001 | 1725 | 2001 |
| On the interchangeability of objective and subjective measures of employee performance: A meta‐analysis WH Bommer, JL Johnson, GA Rich, PM Podsakoff, SB MacKenzie Personnel psychology 48 (3), 587-605, 1995 | 1020 | 1995 |
| Changing attitudes about change: Longitudinal effects of transformational leader behavior on employee cynicism about organizational change WH Bommer, GA Rich, RS Rubin Journal of Organizational Behavior: The International Journal of Industrial …, 2005 | 981 | 2005 |
| The sales manager as a role model: Effects on trust, job satisfaction, and performance of salespeople GA Rich Journal of the Academy of marketing science 25, 319-328, 1997 | 831 | 1997 |
| Management of a sales force RL Spiro, WJ Stanton, GA Rich McGraw-Hill, 2008 | 528 | 2008 |
| Apples and apples or apples and oranges? A meta-analysis of objective and subjective measures of salesperson performance GA Rich, WH Bommer, SB MacKenzie, PM Podsakoff, JL Johnson The Journal of Personal Selling and Sales Management, 41-52, 1999 | 205 | 1999 |
| The constructs of sales coaching: Supervisory feedback, role modeling and trust GA Rich Journal of Personal Selling & Sales Management 18 (1), 53-63, 1998 | 179 | 1998 |
| A qualitative study of leader behaviors perceived to enable salesperson performance KM Peesker, LJ Ryals, GA Rich, SE Boehnke Journal of Personal Selling & Sales Management 39 (4), 319-333, 2019 | 98 | 2019 |
| Comment: Starting to solve the method puzzle in salesperson self-report evaluations A Sharma, GA Rich, M Levy Journal of Personal Selling & Sales Management 24 (2), 135-139, 2004 | 64 | 2004 |
| Salesperson optimism: can sales managers enhance it and so what if they do? GA Rich Journal of marketing theory and practice 7 (1), 53-63, 1999 | 63 | 1999 |
| Gestão da força de vendas RL Spiro, GA Rich, WJ Stanton AMGH Editora, 2009 | 30 | 2009 |
| Examining the use of sales force management practices DA Reid, RE Plank, RM Peterson, GA Rich Journal of Business & Industrial Marketing 32 (7), 974-986, 2017 | 22 | 2017 |
| An ecosystems analysis of how sales managers develop salespeople KM Peesker, LJ Ryals, GA Rich, L Davis Journal of Business & Industrial Marketing 36 (4), 654-665, 2021 | 18 | 2021 |
| The internet: boom or bust to sales organisations? GA Rich Journal of Marketing Management 18 (3-4), 287-300, 2002 | 12 | 2002 |
| An empirical investigation of components of industrial buyer motivation RE Michaels, AJ Dubinsky, GA Rich Journal of Business-to-Business Marketing 2 (2), 5-35, 1995 | 10 | 1995 |
| The effects of transformational leadership behaviors on attitudes, role perceptions, and in-role/extra-role performance of salespeople GA Rich Indiana University, 1995 | 9 | 1995 |
| AN EXTENSION OF HENEMAN'S META-ANALYSIS OF OBJECTIVE AND SUBJECTIVE MEASURES OF PERFORMANCE. WH Bommer, JL Johnson, GA Rich Academy of Management Proceedings 1994 (1), 112-116, 1994 | 7 | 1994 |
| Management of a Sales Force GA Rich, RL Spiro, WJ Stanton Publisher McGraw-Hill Education. Europe,, 2008 | 6 | 2008 |
| Sales Force Management G Rich SAGE Publications, 2016 | 3 | 2016 |
| Using Q-methodology to study information literacy among marketing students GA Rich, LA Rich Enhancing Knowledge Development in Marketing, 231, 2007 | 3 | 2007 |
William H. BommerProfessor of Management, California State University - FresnoVerified email at csufresno.edu
