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Lynn Kahle
Lynn Kahle
Professor of Marketing, University of Oregon
Verified email at uoregon.edu
Title
Cited by
Cited by
Year
A structural equation test of the value-attitude-behavior hierarchy.
PM Homer, LR Kahle
Journal of Personality and social Psychology 54 (4), 638, 1988
25421988
Physical attractiveness of the celebrity endorser: A social adaptation perspective
LR Kahle, PM Homer
Journal of consumer research 11 (4), 954-961, 1985
21571985
Social values and social change: Adaptation to life in America
LR Kahle
Praeger Publishers, 1983
17641983
Alternative measurement approaches to consumer values: the list of values (LOV) and values and life style (VALS)
LR Kahle, SE Beatty, P Homer
Journal of consumer research 13 (3), 405-409, 1986
13131986
The involvement—commitment model: Theory and implications
SE Beatty, P Homer, LR Kahle
Journal of Business research 16 (2), 149-167, 1988
9101988
Alternative measurement approaches to consumer values: The list of values and the Rokeach value survey
SE Beatty, LR Kahle, P Homer, S Misra
Psychology & Marketing 2 (3), 181-200, 1985
7871985
Using the list of values (LOV) to understand consumers
LR Kahle, P Kennedy
Journal of Services Marketing, 1988
6681988
Alternative hierarchies of the attitude-behavior relationship: The impact of brand commitment and habit
SE Beatty, LR Kahle
Journal of the Academy of Marketing Science 16 (2), 1-10, 1988
6161988
Predicting vacation activity preferences on the basis of value-system segmentation
R Madrigal, LR Kahle
Journal of Travel research 32 (3), 22-28, 1994
5311994
A functional model of fan attendance motivations for college football
LR Kahle, KM Kambara, GM Rose
Sport Marketing Quarterly 5, 51-60, 1996
4291996
The nine nations of North America and the value basis of geographic segmentation
LR Kahle
Journal of Marketing 50 (2), 37-47, 1986
3711986
Social values and consumer behavior: Research from the list of values
LR Kahle
The psychology of values: The Ontario symposium 8, 135-151, 1996
3451996
Source expertise, time of source identification, and involvement in persuasion: An elaborative processing perspective
PM Homer, LR Kahle
Journal of advertising 19 (1), 30-39, 1990
3391990
Attitudes & social adaptation: A person-situation interaction approach
LR Kahle
Elsevier, 2013
3362013
Personal values and gift-giving behaviors: A study across cultures
SE Beatty, LR Kahle, P Homer
Journal of Business Research 22 (2), 149-157, 1991
3231991
Values, susceptibility to normative influence, and attribute importance weights: A nomological analysis
R Batra, PM Homer, LR Kahle
Journal of consumer psychology 11 (2), 115-128, 2001
2862001
Relationship marketing in sports: A functional approach.
CC Bee, LR Kahie
Sport marketing quarterly 15 (2), 2006
2782006
Sustainable marketing and social media: A cross-country analysis of motives for sustainable behaviors
E Minton, C Lee, U Orth, CH Kim, L Kahle
Journal of advertising 41 (4), 69-84, 2012
2692012
Changes in social values in the United States during the past decade
LR Kahle, B Poulos, A Sukhdial
Journal of Advertising Research 28 (1), 35-41, 1988
2391988
Communicating sustainability for the green economy
LR Kahle, E Gurel-Atay
ME Sharpe, 2013
2372013
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