Sneaking the dark side of brand engagement into Instagram: The dual theory of passion S Okazaki, F Schuberth, T Tagashira, V Andrade Journal of Business Research 130, 493-505, 2021 | 61 | 2021 |
The effect of cross-channel integration on cost efficiency T Tagashira, C Minami Journal of Interactive Marketing 47 (1), 68-83, 2019 | 61 | 2019 |
Information effects of warehouse automation on sales in omnichannel retailing T Tagashira Journal of Retailing and Consumer Services 66, 102903, 2022 | 19 | 2022 |
The effects of online and offline information sources on multiple store patronage T Tagashira, C Minami Australasian Marketing Journal 24 (2), 116-124, 2016 | 7 | 2016 |
Signal effect of a targeted travel subsidy on consumer behavior during the coronavirus disease 2019 pandemic T Tagashira Marketing Letters 34 (3), 483-496, 2023 | 2 | 2023 |
The financial incentivization and communication effects of a government’s postpandemic measure: The “go-to-travel” campaign and consumer behaviors in Japan T Tagashira TDB-CAREE Discussion Paper Series, 2021 | 2 | 2021 |
Cost Efficiency of Multiple Store Retailers: A Comparison of Purchasing and Store Operation Costs T Tagashira, C Minami Celebrating America’s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing …, 2016 | 2 | 2016 |
What can we learn from traumatic experience? From the perspectives of cross-cultural consumer behavior RS Fawaz, T Tagashira, S Okazaki Global Marketing Conference, 28-28, 2018 | 1 | 2018 |
An Empirical Study on the Relationship between Cross-Channel Integration and Offline Store Patronage Behavior: An Abstract C Minami, T Tagashira (No Title), 2020 | | 2020 |
An Empirical Study on the Relationship between Cross-Channel Integration and Offline Store Patronage Behavior: An Abstract T Tagashira, C Minami Marketing Opportunities and Challenges in a Changing Global Marketplace …, 2020 | | 2020 |
It Looks Good so Let’s Show it off: A Psychoraphic Segmentation of Instagrammers: An Abstract T Tagashira, V Andrade, S Okazaki Marketing Opportunities and Challenges in a Changing Global Marketplace …, 2020 | | 2020 |
Mobile Advertising: Current and Future Research Directions S Okazaki, T Tagashira Advertising Theory, 325-339, 2019 | | 2019 |
DO NARCISSISTS ENGAGE MORE WITH LUXURY BRANDS? EXPLORING THE ROLE OF VANITY ON COMPULSIVE SOCIAL MEDIA USAGE S Okazaki, T Tagashira Global Marketing Conference, 422-422, 2018 | | 2018 |
小売チェーン・マネジメントにおける MD 標準化と規模拡大が経営成果に与える影響 田頭拓己, 森村文一 流通研究 20 (1), 1-21, 2017 | | 2017 |
新技術適用のテーラーメイド・サービスに対するユーザーの受容 南知惠子, 森村文一, 田頭拓己 マーケティングジャーナル 35 (3), 5-25, 2016 | | 2016 |
小売企業のマルチチャネル化に伴う費用構造の変化 田頭拓己 六甲台論集. 経営学編 62 (4), 1-10, 2016 | | 2016 |
AN EMPIRICAL STUDY ON THE RELATIONSHIP BETWEEN RETAILERS’BUSINESS EXPANSION AND EFFICIENCY: ANALYSIS OF SALES-DRIVEN AND COST-DRIVEN EFFICIENCY T Tagashira Global Marketing Conference, 988-991, 2014 | | 2014 |