Leonard Lee

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Koautoren

Dan ArielyProfessor of psychology and behavioral economics, Duke UniversityBestätigte E-Mail-Adresse bei danariely.com
Claire TsaiProfessor of Marketing, University of TorontoBestätigte E-Mail-Adresse bei rotman.utoronto.ca
Shane FrederickProfessor of Marketing Yale School of ManagementBestätigte E-Mail-Adresse bei yale.edu
On AmirProfessor of Marketing, UC San Diego, Rady School of ManagementBestätigte E-Mail-Adresse bei ucsd.edu
Michel Tuan PhamKravis Professor of Business, Columbia UniversityBestätigte E-Mail-Adresse bei columbia.edu
Charlene Y. ChenNanyang Technological University, Nanyang Business SchoolBestätigte E-Mail-Adresse bei ntu.edu.sg
Tim M. BoettgerAssistant Professor, IÉSEG School of ManagementBestätigte E-Mail-Adresse bei timboettger.com
Andy J. YapAssociate Professor of Organizational Behavior, INSEADBestätigte E-Mail-Adresse bei insead.edu
Marco BertiniProfessor of Marketing, Esade - Universitat Ramon LlullBestätigte E-Mail-Adresse bei esade.edu
Tarun KushwahaProfessor of Marketing, University of WisconsinBestätigte E-Mail-Adresse bei wisc.edu
Kapil R. TuliSingapore Management UniversityBestätigte E-Mail-Adresse bei smu.edu.sg
Kartik KalaignanamMoore Fellow and Professor of Marketing, University of South CarolinaBestätigte E-Mail-Adresse bei moore.sc.edu
David GalUniversity of Illinois at ChicagoBestätigte E-Mail-Adresse bei uic.edu
Gal ZaubermanYale UniversityBestätigte E-Mail-Adresse bei yale.edu
Ernest BaskinSaint Joseph's UniversityBestätigte E-Mail-Adresse bei sju.edu
George LoewensteinProfessor of Economics and Psychology, Carnegie Mellon UniversityBestätigte E-Mail-Adresse bei andrew.cmu.edu
Min ZhaoBoston CollegeBestätigte E-Mail-Adresse bei bc.edu
Jacob GoldenbergInterdisciplinary Center Hertzelia, Visiting Professor Columbia UniversityBestätigte E-Mail-Adresse bei idc.ac.il
Yonat ZwebnerReichman University (IDC)Bestätigte E-Mail-Adresse bei idc.ac.il
Andrea C. MoralesProfessor of Marketing, Arizona State UniversityBestätigte E-Mail-Adresse bei asu.edu

Folgen

Leonard Lee

Director, Institute for the Public Understanding of Risk (IPUR) & Professor, NUS Business School

Bestätigte E-Mail-Adresse bei nus.edu.sg - Startseite

Marketing & Consumer Psychology Affect & Decision Making Risk Perception Shopping Behavior


Titel Nach Zitationen sortieren Nach Jahr sortieren Nach Titel sortieren	Zitiert von Zitiert von	Jahr
Try It, You’ll Like It: The Influence of Expectation, Consumption, and Revelation on Preferences for Beer L Lee, S Frederick, D Ariely Psychological Science 17 (12), 1054-1058, 2006	546	2006
In Search of Homo Economicus: Cognitive Noise and the Role of Emotion in Preference Consistency L Lee, O Amir, D Ariely Journal of Consumer Research 36 (2), 173-187, 2009	425	2009
Keeping It Real in Experimental Research: Understanding When, Where, and How to Enhance Realism and Measure Consumer Behavior AC Morales, O Amir, L Lee Journal of Consumer Research 44 (2), 465-476, 2017	363	2017
Shopping Goals, Goal Concreteness, and Conditional Promotions L Lee, D Ariely Journal of Consumer Research 33 (1), 60-70, 2006	334	2006
Marketing Agility: The Concept, Antecedents, and a Research Agenda K Kalaignanam, KR Tuli, T Kushwaha, L Lee, D Gal Journal of Marketing 85 (1), 35-58, 2021	309	2021
The Limits of Attraction S Frederick, L Lee, E Baskin Journal of Marketing Research 51 (4), 487-507, 2014	289	2014
Control Deprivation Activates Acquisition of Utilitarian Products CY Chen, L Lee, AJ Yap Journal of Consumer Research 43 (6), 1031-1047, 2017	236	2017
If I’m Not Hot, Are You Hot or Not? Physical Attractiveness Evaluations and Dating Preferences as a Function of Own Attractiveness L Lee, G Loewenstein, D Ariely, J Hong, J Young Psychological Science 19 (7), 669-677, 2008	227	2008
The Interrelationships between Brand and Channel Choice SA Neslin, K Jerath, A Bodapati, ET Bradlow, J Deighton, S Gensler, ... Marketing Letters 25 (3), 319-330, 2014	205	2014
The Temperature Premium: Warmer Temperatures Increase Object Valuation Y Zwebner, L Lee, J Goldenberg Journal of Consumer Psychology 24 (2), 251-259, 2014	184*	2014
Finding the Right Mix: How the Composition of Self- Managing Multicultural Teams’ Cultural Value Orientation Influences Performance Over Time CY Cheng, RYJ Chua, MW Morris, L Lee Journal of Organizational Behavior 33 (3), 389-411, 2012	137	2012
How Price Promotions Influence Postpurchase Consumption Experience over Time L Lee, CI Tsai Journal of Consumer Research 40 (5), 943-959, 2014	129	2014
From Browsing to Buying and Beyond: The Needs-Adaptive Shopper Journey Model L Lee, JJ Inman, JJ Argo, T Böttger, U Dholakia, T Gilbride, K van Ittersum, ... Journal of the Association for Consumer Research 3 (3), 277-293, 2018	124	2018
Feeling the Future: The Emotional Oracle Effect MT Pham, L Lee, AT Stephen Journal of Consumer Research 39 (3), 461-477, 2012	115	2012
Money, Time, and the Stability of Consumer Preferences L Lee, MP Lee, M Bertini, G Zauberman, D Ariely Journal of Marketing Research 52 (2), 184-199, 2015	110	2015
Crossing the Virtual Boundary: The Effect of Task-Irrelevant Environmental Cues on Task Implementation M Zhao, L Lee, D Soman Psychological Science 23 (10), 1200-1207, 2012	65	2012
Price Promotions Cause Impatience F Shaddy, L Lee Journal of Marketing Research 57 (1), 118-133, 2020	60	2020
Mobility as a Service (MaaS): The Importance of Transportation Psychology G Tomaino, J Teow, Z Carmon, L Lee, M Ben-Akiva, C Chen, WY Leong, ... Marketing Letters 31, 419-428, 2020	40	2020
The Emotional Shopper: Assessing the Effectiveness of Retail Therapy L Lee Foundations and Trends® in Marketing 8 (2), 69-145, 2015	37	2015
JPP&M's Global Perspective and Impact: An Agenda for Research on Marketing and Public Policy C Shultz, J Hoek, L Lee, WY Leong, R Srinivasan, M Viswanathan, ... Journal of Public Policy & Marketing 41 (1), 34-50, 2022	35	2022

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