| Conspicuous consumption versus charitable behavior in response to social exclusion: A differential needs explanation J Lee, LJ Shrum Journal of Consumer Research 39 (3), 530-544, 2012 | 525 | 2012 |
| An online process model of second-order cultivation effects: How television cultivates materialism and its consequences for life satisfaction LJ Shrum, J Lee, JE Burroughs, A Rindfleisch Human Communication Research 37 (1), 34-57, 2011 | 248 | 2011 |
| Exploring consumer attitudes and purchasing intentions of cross-border online shopping in Korea B Han, M Kim, J Lee Journal of Korea Trade 22 (2), 86-104, 2018 | 88 | 2018 |
| COVID-19 and extremeness aversion: The role of safety seeking in travel decision making J Kim, J Park, J Lee, S Kim, H Gonzalez-Jimenez, J Lee, YK Choi, JC Lee, ... Journal of Travel Research 61 (4), 837–854, 2022 | 64 | 2022 |
| The role of cultural communication norms in social exclusion effects J Lee, LJ Shrum, Y Yi Journal of Consumer Psychology 27 (1), 108-116, 2017 | 58 | 2017 |
| Multiple processes underlying cultivation effects: How cultivation works depends on the types of beliefs being cultivated LJ Shrum, J Lee Living with television now: Advances in cultivation theory and research, 147-167, 2012 | 48 | 2012 |
| Can a rude waiter make your food less tasty? Social class differences in thinking style and carryover in consumer judgments J Lee Journal of Consumer Psychology 28 (3), 450-465, 2018 | 38 | 2018 |
| Self-threats and consumption J Lee, LJ Shrum The Routledge companion to identity and consumption, 216-224, 2013 | 34 | 2013 |
| Television’s persuasive narratives: How television influences values, attitudes, and beliefs LJ Shrum, J Lee The psychology of entertainment media: Blurring the lines between …, 2012 | 23 | 2012 |
| In‐store shopping hassles: Conceptualization and classification J Lee, G Ko International Journal of Consumer Studies 45 (1), 119-130, 2021 | 21 | 2021 |
| The impact of infectious disease threat on consumers' pattern‐seeking in sequential choices J Park, J Kim, J Jhang, JC Lee, J Lee Psychology & Marketing 39 (2), 370-389, 2022 | 18 | 2022 |
| When people low in social class become a persuasive source of communication: Social class of other donors and charitable donations MK Cha, Y Yi, J Lee Journal of Business Research 112, 45-55, 2020 | 15 | 2020 |
| The impact of childhood environments on the sunk‐cost fallacy J Jhang, DC Lee, J Park, J Lee, J Kim Psychology & Marketing 40 (3), 531-541, 2023 | 4 | 2023 |
| The impact of infectious disease cues on visual pattern-seeking J Lee, J Park, JC Lee, J Jhang, J Kim International Journal of Advertising 42 (4), 740-772, 2023 | 4 | 2023 |
| Customer Evaluations of Service Recovery as a Function of Loyalty and Negative Emotion J Lee, W Zahn Asia-Pacific Journal of Business & Commerce 6 (2), 43-56, 2014 | 2 | 2014 |
| Attraction and compromise effects under social exclusion J Kim, J Lee, JE Kim European Journal of Marketing 57 (8), 2076-2111, 2023 | 1 | 2023 |
| Social class and conspicuous brand logo in gift choice J Lee, TC Haderlie, AD Miyazaki, Y Lee Journal of Consumer Behaviour, 2024 | | 2024 |
