Deborah .L. Roberts
Deborah .L. Roberts
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Cited by
Exploring consumers' motivations to engage in innovation through co-creation activities
D Roberts, M Hughes, K Kertbo
European Journal of Marketing, 2014
Leveraging social network sites in new product development: Opportunity or hype?
DL Roberts, M Candi
Journal of Product Innovation Management 31, 105-117, 2014
Can we learn together?: Co-creating with consumers
D Roberts, S Baker, D Walker
International Journal of Market Research 47 (4), 405-426, 2005
Finding the Right Role for Social Media in Innovation, MIT Sloan Management Review
Roberts, Deborah. L. and Piller, Frank
MIT Sloan Management Review 57 (3), 41-47, 2016
Mapping the Impact of Social Media for Innovation: The Role of Social Media in Explaining Innovation Performance in the PDMA Comparative Performance Assessment Study
D Roberts, D. L., Piller, F. T., and Luttgens
Journal of Product Innovation Management, 2016
A review of longitudinal research in the product innovation field, with discussion of utility and conduct of sequence analysis
H Perks, D Roberts
Journal of Product Innovation Management 30 (6), 1099-1111, 2013
Consumer co-creation: an opportunity to humanise the new product development process
DL Roberts, W Darler
International Journal of Market Research 59 (1), 13-33, 2017
Technology vision for radical innovation and its impact on early success
SE Reid, D Roberts, K Moore
Journal of Product Innovation Management 32 (4), 593-609, 2015
Developing a visceral market learning capability for new product development
DL Roberts, R Palmer
International Journal of Market Research 54 (2), 199-220, 2012
Agenda development for marketing research: the user's voice
D Roberts, R Adams
International Journal of Market Research 52 (3), 329-352, 2010
Social strategy to gain knowledge for innovation
M Candi, DL Roberts, T Marion, G Barczak
British Journal of Management 29 (4), 731-749, 2018
Technology vision: A scale development
SE Reid, DL Roberts
R&D Management 41 (5), 427-442, 2011
Leveraging social network sites for new product launch
DL Roberts, M Candi, M Hughes
Industrial Management & Data Systems, 2017
Exploring nurses' and patients' feelings of disgust associated with malodorous wounds: a rapid review
K Ousey, D Roberts
Journal of wound care 25 (8), 438-442, 2016
Trust or satisfaction in a relational approach. The case of financial institutions and high-tech firms
R Graf, D Roberts, D Guiot
Innovative marketing 7 (4), 81-92, 2011
Overcoming the monetization challenge in freemium online games
A Beltagui, T Schmidt, M Candi, DL Roberts
Industrial Management & Data Systems, 2019
Customizing Your Social Strategy to the Platform, MIT Sloan Management Review
G Marion, T., Roberts, D. L., Candi, M, and Barczak
MIT Sloan Management Review 57 (3), 45, 2016
What do we really know about co-creation practices? A review of the published empirical evidence
H Perks, D Roberts
Proceedings of the 21st International Product Development Management …, 2014
“UK Farming Post Reform: The Key Marketing Challenges”,
DL Rickard, S. and Roberts
Journal of International Food and Agribusiness Marketing 20 (1), 5-27, 2008
The re-direction of small deposit mining: Technological solutions for raw materials supply security in a whole systems context
KR Moore, N Whyte, D Roberts, J Allwood, DR Leal-Ayala, G Bertrand, ...
Resources, Conservation & Recycling: X, 100040, 2020
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