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Camilla Barbarossa
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Positive and negative antecedents of purchasing eco-friendly products: A comparison between green and non-green consumers
C Barbarossa, P De Pelsmacker
Journal of Business Ethics 134 (2), 229-247, 2016
2972016
Antecedents of brand love in online network-based communities. A social identity perspective
M Vernuccio, M Pagani, C Barbarossa, A Pastore
Journal of Product & Brand Management, 2015
2352015
Personal values, green self-identity and electric car adoption
C Barbarossa, P De Pelsmacker, I Moons
Ecological Economics 140, 190-200, 2017
1602017
A self-identity based model of electric car adoption intention: A cross-cultural comparative study
C Barbarossa, SC Beckmann, P De Pelsmacker, I Moons, W Gwozdz
Journal of Environmental Psychology 42, 149-160, 2015
1592015
Why environmentally conscious consumers do not purchase green products: A cognitive mapping approach
C Barbarossa, A Pastore
Qualitative Market Research: An International Journal, 2015
1512015
The influence of country-of-origin stereotypes on consumer responses to food safety scandals: The case of the horsemeat adulteration
C Barbarossa, P De Pelsmacker, I Moons, A Marcati
Food Quality and Preference 53, 71-83, 2016
612016
Fashion without pollution: How consumers evaluate brands after an NGO campaign aimed at reducing toxic chemicals in the fashion industry
S Grappi, S Romani, C Barbarossa
Journal of Cleaner Production 149, 1164-1173, 2017
492017
Consumers’ intentions to purchase smart home objects: Do environmental issues matter?
M Schill, D Godefroit-Winkel, MF Diallo, C Barbarossa
Ecological Economics 161, 176-185, 2019
422019
The determinants of the adoption intention of eco-friendly functional food in different market segments
I Moons, C Barbarossa, P De Pelsmacker
Ecological Economics 151, 151-161, 2018
392018
Effects of country-of-origin stereotypes on consumer responses to product-harm crises
C Barbarossa, P De Pelsmacker, I Moons
International Marketing Review, 2018
382018
Determinants of e-brand attitude: A structural modeling approach
M Vernuccio, C Barbarossa, A Giraldi, F Ceccotti
Journal of Brand management 19 (6), 500-512, 2012
362012
The green mate appeal: Men's pro‐environmental consumption is an honest signal of commitment to their partner
S Borau, L Elgaaied‐Gambier, C Barbarossa
Psychology & Marketing 38 (2), 266-285, 2021
282021
Do personality-and self-congruity matter for the willingness to pay more for ecotourism? An empirical study in Flanders, Belgium
I Moons, P De Pelsmacker, C Barbarossa
Journal of Cleaner Production 272, 122866, 2020
232020
Green consumer behaviour: an exploration of values held by" subjectivist" consumers
A Pastore, C Barbarossa
Mercati e Competitività, 2012
82012
Evaluating a social marketing campaign on healthy nutrition and lifestyle among primary-school children: A mixed-method research design
C Nosi, A D’Agostino, CA Pratesi, C Barbarossa
Evaluation and Program Planning 89, 101965, 2021
62021
La gestione strategica dell’architettura di marca nei settori convergenti technology driven
A Pastore, C Barbarossa
Sinergie Italian Journal of Management, 163-182, 2011
42011
I driver percettivi dell'atteggiamento verso la marca digitale: un'indagine empirica
A Giraldi, F Ceccotti, M Vernuccio, C Barbarossa
I driver percettivi dell'atteggiamento verso la marca digitale: un'indagine …, 2010
42010
The drivers of the usage intention of Spirulina algae in food in different market segments
I Moons, P De Pelsmacker, C Barbarossa
16th International Marketing Trends Conference, 26-28 January, 2017, Madrid …, 2017
32017
The Role of Social-Interactive Engagement and Social Identity in the Development of Brand Love Through Facebook Fan Page
M Vernuccio, M Pagani, C Barbarossa, A Pastore
Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era, 217-218, 2016
32016
Brand crisis e consumer-brand relationship: percezione di responsabilità e reazioni del consumatore
C Barbarossa, S Grappi, S Romani
X Convegno Annuale della Società Italiana M, 3-4, 2013
32013
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