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Yi-Lin Tsai
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What's in a brand name? Assessing the impact of rebranding in the hospitality industry
YL Tsai, CS Dev, P Chintagunta
Journal of Marketing Research 52 (6), 865-878, 2015
422015
Competitive retail electricity market under continuous price regulation
CH Tsai, YL Tsai
Energy Policy 114, 274-287, 2018
172018
Informational and Noninformational Advertising Content
YL Tsai, E Honka
Marketing Science 40 (6), 1030-1058, 2021
12*2021
A uniqueness-driven similarity measure for automated competitor identification
X Ji, YL Tsai, A Fleischhacker
International Journal of Applied Decision Sciences 12 (2), 179-204, 2019
42019
Joint effect of changes in physical activity and weight on incident non-alcoholic fatty liver disease
YL Tsai, SCC Chen
J Epidemiol Community Health 75 (12), 1215-1221, 2021
12021
Pipeline speed of chain-branded hotels in the US: A competitive dynamics perspective
YC Wang, YL Tsai, RJC Fu
International Journal of Hospitality Management 104, 103226, 2022
2022
Treatment of Neovascular Age-Related Macular Degeneration: An Economic Cost-Risk Analysis of Anti–Vascular Endothelial Growth Factor Agents
E Moisseiev, YL Tsai, M Herzenstein
Ophthalmology Retina 6 (3), 205-212, 2022
2022
Treatment of Neovascular Age-Related Macular Degeneration: An Economic Cost-Risk Analysis of Anti-VEGF agents.
E Moisseiev, YL Tsai, M Herzenstein
Ophthalmology. Retina, 2021
2021
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