Arnd Florack
Arnd Florack
Professor of Social Psychology
Verified email at - Homepage
Cited by
Cited by
Predicting acculturation attitudes of dominant and non-dominant groups
U Piontkowski, A Florack, P Hoelker, P Obdrzalek
International Journal of Intercultural Relations 24 (1), 1-26, 2000
Concordance of acculturation attitudes and perceived threat
U Piontkowski, A Rohmann, A Florack
Group processes & intergroup relations 5 (3), 221-232, 2002
The role of discordant acculturation attitudes in perceived threat: An analysis of host and immigrant attitudes in Germany
A Rohmann, A Florack, U Piontkowski
International Journal of Intercultural Relations 30 (6), 683-702, 2006
Perceived intergroup threat and attitudes of host community members toward immigrant acculturation
A Florack, U Piontkowski, A Rohmann, T Balzer, S Perzig
The Journal of social psychology 143 (5), 633-648, 2003
How advertising claims affect brand preferences and category–brand associations: The role of regulatory fit
A Florack, M Scarabis
Psychology & Marketing 23 (9), 741-755, 2006
Regulatory focus and investment decisions in small groups
A Florack, J Hartmann
Journal of Experimental Social Psychology 43 (4), 626-632, 2007
When do associations matter? The use of automatic associations toward ethnic groups in person judgments
A Florack, M Scarabis, H Bless
Journal of Experimental Social Psychology 37 (6), 518-524, 2001
Explicit versus implicit country stereotypes as predictors of product preferences: Insights from the stereotype content model
A Diamantopoulos, A Florack, G Halkias, J Palcu
Journal of International Business Studies 48, 1023-1036, 2017
Shopping orientation and mindsets: How motivation influences consumer information processing during shopping
OB Büttner, A Florack, AS Göritz
Psychology & Marketing 30 (9), 779-793, 2013
When consumers follow their feelings: The impact of affective or cognitive focus on the basis of consumers' choice
M Scarabis, A Florack, S Gosejohann
Psychology & Marketing 23 (12), 1015-1034, 2006
Intercultural contact under uncertainty: The impact of predictability and anxiety on the willingness to interact with a member from an unknown cultural group
J Samochowiec, A Florack
International Journal of Intercultural Relations 34 (5), 507-515, 2010
Regulatory focus in economic contexts
A Florack, J Keller, J Palcu
Journal of Economic Psychology 38, 127-137, 2013
Neural correlates of impulsive buying tendencies during perception of product packaging
M Hubert, M Hubert, A Florack, M Linzmajer, P Kenning
Psychology & Marketing 30 (10), 861-873, 2013
How shopping orientation influences the effectiveness of monetary and nonmonetary promotions
OB Büttner, A Florack, AS Göritz
European Journal of Marketing 49 (1/2), 170-189, 2015
Shopping orientation as a stable consumer disposition and its influence on consumers’ evaluations of retailer communication
O B. Büttner, A Florack, A S. Göritz
European Journal of Marketing 48 (5/6), 1026-1045, 2014
Visual attention and goal pursuit: Deliberative and implemental mindsets affect breadth of attention
OB Büttner, F Wieber, AM Schulz, UC Bayer, A Florack, PM Gollwitzer
Personality and Social Psychology Bulletin 40 (10), 1248-1259, 2014
The impact of regulatory focus on the effects of two-sided advertising
A Florack, S Ineichen, R Bieri
Social Cognition 27 (1), 37-56, 2009
Psychologie der Markenführung
A Florack, M Scarabis, E Primosch
Vahlen, 2012
Regulatory focus and reliance on implicit preferences in consumption contexts
A Florack, M Friese, M Scarabis
Journal of Consumer Psychology 20 (2), 193-204, 2010
Fifty shades of food: The influence of package color saturation on health and taste in consumer judgments
S Kunz, S Haasova, A Florack
Psychology & Marketing 37 (7), 900-912, 2020
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