| The effect of financial knowledge and financial attitudes on financial behavior among university students R Yahaya, Z Zainol, JH Osman, Z Abidin, R Ismail International Journal of Academic Research in Business and Social Sciences 9 …, 2019 | 68 | 2019 |
| Perceived retailer innovativeness and brand equity: Mediation of consumer engagement NA Omar, AS Kassim, S Shah Alam, Z Zainol The Service Industries Journal 41 (5-6), 355-381, 2021 | 50 | 2021 |
| The effect of customer–brand relationship investments' dimensions on customer engagement in emerging markets Z Zainol, NA Omar, J Osman, NF Habidin Journal of Relationship Marketing 15 (3), 172-199, 2016 | 49 | 2016 |
| Minimizing waste and encouraging green practices S Tih, Z Zainol Jurnal Ekonomi Malaysia 46 (1), 157-164, 2012 | 38 | 2012 |
| Halal violation episode: does severity and trust recovery impact negative consumption behavior? NA Omar, Z Zainol, CK Thye, N Ahmad Nordin, MA Nazri Journal of Islamic Marketing 8 (4), 686-710, 2017 | 27 | 2017 |
| A review of supply chain innovation and healthcare performance in healthcare industry NF Habidin, NA Shazali, MI Salleh, Z Zainol, NS Hudin, WSW Mustaffa International Journal of Pharmaceutical Sciences Review and Research 35 (1 …, 2015 | 22 | 2015 |
| Determining the key factors of customer–brand relationship investment dimensions: Insights from Malaysian mobile phone users Z Zainol, NM Yasin, NA Omar, NMHN Hashim Journal of Relationship Marketing 13 (4), 318-342, 2014 | 22 | 2014 |
| Entrepreneurship education: Unemployment issues, people’s well being and entrepreneurial intentions among TVET graduates in Malaysia RA Saibon, A Kamis, Z Zainol International Journal of Psychosocial Rehabilitation 23 (4), 953-965, 2019 | 17 | 2019 |
| Consumers’ responsiveness towards contaminated canned sardine in Malaysia: Does perceived severity matter? NA Omar, NL Abdullah, Z Zainol, MA Nazri Food control 123, 107780, 2021 | 16 | 2021 |
| Application of relationship investment model in predicting student engagement towards HEIs ZB Zainol, R Yahaya, J Osman Journal of Relationship Marketing 17 (1), 71-93, 2018 | 15 | 2018 |
| The role of Ar-Rahn in enhancing financial inclusion: A structural equation modeling approach P Berstruktur Jurnal Pengurusan 50, 97-109, 2017 | 15 | 2017 |
| The effects of training transfer on training program evaluation and effectiveness of training program R Rampun, Z Zainol, D Tajuddin Management Research Journal 9, 43-53, 2020 | 13 | 2020 |
| Application of the Tayyib concept among Malaysian muslim consumers: The role of nutrition label Z Zainol, R Yahaya, J Osman, NA Omar Journal of Islamic Marketing 11 (3), 819-840, 2020 | 12 | 2020 |
| Pollutant transport and residence time of a shallow and narrow coastal lagoon estimated using a numerical model Z Zainol, MF Akhir, Z Zainol Marine Pollution Bulletin 164, 112011, 2021 | 10 | 2021 |
| The effect of customer-brand relationship investments on customer engagement: An imperative for sustained competitiveness Z Zainol, NM Yasin, NA Omar, N Hashim, J Osman Jurnal Pengurusan 44, 117-127, 2015 | 10 | 2015 |
| The effect of religious beliefs and entrepreneurship education on entrepreneurial actions among university students with disabilities (SWDs) AA Razak, Z Zainol, F Muhammad, MYM Hussin, MR Ramdan, KY Yin International Journal of Academic Research in Business and Social Sciences 9 …, 2019 | 8 | 2019 |
| Does Psychological Contract Violation Moderate the Impact of Severity and Recovery Satisfaction on Boycott? An Analysis of Halal Violation NA Omar, MA Nazri, S Mohd-Ramly, Z Zainol Journal of food products marketing 24 (3), 311-327, 2018 | 8 | 2018 |
| Measuring the innovation performance of Malaysian automotive industry NF Habidin, S Hashim, Z Zainol, WSW Mustaffa, SYY Ong, NS Hudin Geografia 11 (11), 2015 | 8 | 2015 |
| Perceived severity of halal violation: CSR and consumer boycott NA Omar, MA Nazri, Z Zainol, MH Ali, SS Alam The South East Asian Journal of Management 13 (2), 6, 2019 | 7 | 2019 |
| The influence of trust on the intention to perform electronic word-of-mouth (eWOM) and purchase intention among S-commerce users Z Zainudin, H Ab Wahid, Z Zainol, P Heriranto International Journal of Academic Research in Business and Social Sciences …, 2020 | 6 | 2020 |
Juliana OsmanSenior Lecturer of Entrepreneurship, Universiti Pendidikan Sultan IdrisBestätigte E-Mail-Adresse bei fpe.upsi.edu.my
