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Erik Hermann
Erik Hermann
ESCP Business School
Bestätigte E-Mail-Adresse bei escp.eu
Titel
Zitiert von
Zitiert von
Jahr
Leveraging artificial intelligence in marketing for social good—An ethical perspective
E Hermann
Journal of Business Ethics 179 (1), 43-61, 2022
1252022
Artificial intelligence and mass personalization of communication content—An ethical and literacy perspective
E Hermann
New media & society 24 (5), 1258-1277, 2022
842022
Consumer responses to homosexual imagery in advertising: A meta-analysis
M Eisend, E Hermann
Journal of Advertising 48 (4), 380-400, 2019
822019
Anthropomorphized artificial intelligence, attachment, and consumer behavior
E Hermann
Marketing Letters 33 (1), 157-162, 2022
442022
Facebook and the cultivation of ethnic diversity perceptions and attitudes
E Hermann, M Eisend, T Bayón
Internet Research 30 (4), 1123-1141, 2020
382020
Television, continuity, and change: A meta-analysis of five decades of cultivation research
E Hermann, M Morgan, J Shanahan
Journal of Communication 71 (4), 515-544, 2021
262021
Sexual orientation and consumption: Why and when do homosexuals and heterosexuals consume differently?
M Eisend, E Hermann
International Journal of Research in Marketing 37 (4), 678-696, 2020
252020
Artificial intelligence in marketing: friend or foe of sustainable consumption?
E Hermann
AI & SOCIETY 38 (5), 1975-1976, 2023
122023
Caffeine’s effects on consumer spending
D Biswas, P Hartmann, M Eisend, C Szocs, B Jochims, V Apaolaza, ...
Journal of Marketing 87 (2), 149-167, 2023
112023
Artificial intelligence in research and development for sustainability: the centrality of explicability and research data management
E Hermann, G Hermann
AI and Ethics 2 (1), 29-33, 2022
92022
Ethical artificial intelligence in chemical research and development: a dual advantage for sustainability
E Hermann, G Hermann, JC Tremblay
Science and Engineering Ethics 27, 1-16, 2021
62021
The Cultivation Effect of Social Network Site Use on Consumers' Brand Attitudes, Ethnic Diversity Perceptions and Attitudes
E Hermann
Europa-Universität Viadrina Frankfurt, 2016
62016
Psychological targeting: nudge or boost to foster mindful and sustainable consumption?
E Hermann
AI & SOCIETY 38 (2), 961-962, 2023
52023
Cultivation and social media: A meta-analysis
E Hermann, M Morgan, J Shanahan
New Media & Society 25 (9), 2492-2511, 2023
32023
Social change, cultural resistance: A meta-analysis of the influence of television viewing on gender role attitudes
E Hermann, M Morgan, J Shanahan
Communication Monographs 89 (3), 396-418, 2022
32022
Television, Authoritarianism, and Support for Trump: A Replication
E Hermann, M Morgan, J Shanahan, HY Yan
Public Opinion Quarterly 87 (2), 389-401, 2023
12023
Deploying artificial intelligence in services to AID vulnerable consumers
E Hermann, GY Williams, S Puntoni
Journal of the Academy of Marketing Science, 1-21, 2023
2023
Information Security: The Cornerstone for Surviving the Digital Wild
P Langendörfer, S Kornemann, W Alsabbagh, E Hermann
The Future of Smart Production for SMEs: A Methodological and Practical …, 2022
2022
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