| Green supply chain management in food retailing: survey-based evidence in Croatia K Petljak, K Zulauf, I Štulec, S Seuring, R Wagner Supply Chain Management: An International Journal 23 (1), 1-15, 2018 | 164 | 2018 |
| How digitalization changes the internationalization of entrepreneurial firms: Theoretical considerations and empirical evidence A Wittkop, K Zulauf, R Wagner Management Dynamics in the Knowledge Economy 6 (2), 193-207, 2018 | 68 | 2018 |
| Virtual reality experience of mega sports events: A technology acceptance study L Capasa, K Zulauf, R Wagner Journal of Theoretical and Applied Electronic Commerce Research 17 (2), 686-703, 2022 | 39 | 2022 |
| Online shopping therapy: If you want to be happy, shop around K Zulauf, R Wagner Journal of International Consumer Marketing 34 (3), 332-345, 2022 | 23 | 2022 |
| The bidirectionality of buying behavior and risk perception: an exploratory study K Zulauf, F Schneider Cechella, R Wagner The International Review of Retail, Distribution and Consumer Research, 2021 | 19 | 2021 |
| A review of brand love: conceptual considerations and their relevance for business S Schlobohm, K Zulauf, R Wagner Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era …, 2016 | 19 | 2016 |
| Urban and rural sustainability: Divergent concepts and their consequences for marketing K Zulauf, R Wagner Frontiers in Sustainability 2, 670866, 2021 | 15 | 2021 |
| Shared experiences and awareness from learning in a student multicultural environment: Measuring skills’ development in intercultural intensive programs D Sanchez Bengoa, S Ganassali, HR Kaufmann, A Rajala, I Trevisan, ... Journal of International Education in Business 11 (1), 27-42, 2018 | 11 | 2018 |
| Linking entrepreneurial orientation to firm performance in a post-socialist market context: the case of Hungary D Kovacs, K Zulauf, T Ürkmez, D Brockhaus, R Wagner Management dynamics in the knowledge economy 4 (4), 571-589, 2016 | 10 | 2016 |
| Marketing concepts and their relevance at the BoP–consolidating research on entrepreneurship to alleviate poverty K Raab, K Zulauf, R Wagner Proceedings of the EMAC 46th Annual Conference, University of Groningen, 2017 | 8 | 2017 |
| BoP and Entrepreneurship: The Intersection of Two Research Paths K Zulauf, D Brockhaus, O Schuster, K Raab, T Urkmez, M Keul, R Wagner European Conference on Innovation and Entrepreneurship, 749, 2015 | 5 | 2015 |
| Negotiation power and the impact of gender differences K Zulauf, R Wagner Businesses 1 (3), 205-213, 2021 | 4 | 2021 |
| Changed Buying Behavior in the Corona Pandemic: Perceived Risk and it Effects K Zulauf, R Wagner, FS Cechella CLAV 2020, 2020 | 4 | 2020 |
| Intuitive and deliberative decision-making in negotiations K Zulauf, R Wagner Management Dynamics in the Knowledge Economy 9 (3), 293-306, 2021 | 2 | 2021 |
| Do you believe it? Green advertising skepticism and perceived value in buying electric vehicles E Higueras-Castillo, F Liébana-Cabanillas, M Alonso Dos Santos, ... Sustainable Development, 1-15, 2024 | 1 | 2024 |
| Some have other crisis concerns: antecedents of anxiety while grocery shopping K Zulauf, R Wagner Management Dynamics in the Knowledge Economy 10 (1), 1-18, 2022 | 1 | 2022 |
| Exploring country institutional profiles on entrepreneurial orientation E Cubero Dudinskaya, B Hagen, R Wagner, K Zulauf, A Hermannsdóttir Proceedings of the 42nd EIBA Annual Conference, Liabilities of Foreignness …, 2016 | 1 | 2016 |
| Einfluss persönlichkeitsbezogener und kultureller Konstrukte auf Verhandlungen K Zulauf kassel university press GmbH, 2014 | 1 | 2014 |
| Countering Negotiation Power Asymmetries by Using the Adjusted Winner Algorithm K Zulauf, R Wagner Operations Research Forum 4 (1), 19, 2023 | | 2023 |
| Report for Chambers of Commerce and Start-up Centres K Zulauf, R Wagner, D Sanchez Bengoa, HR Kaufmann, I Trevisan, ... | | 2017 |
