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Kai-Markus Mueller
Kai-Markus Mueller
Professor of Consumer Behavior, HFU Business School
Verified email at kai-markus-mueller.com - Homepage
Title
Cited by
Cited by
Year
The dynamics of visual adaptation to faces
DA Leopold, G Rhodes, KM Müller, L Jeffery
Proceedings of the Royal Society B: Biological Sciences 272 (1566), 897-904, 2005
2782005
Neural activity in the visual thalamus reflects perceptual suppression
M Wilke, KM Mueller, DA Leopold
Proceedings of the National Academy of Sciences 106 (23), 9465-9470, 2009
1682009
Willingness to pay lip service? Applying a neuroscience-based method to WTP for green electricity
C Herbes, C Friege, D Baldo, KM Mueller
Energy Policy 87, 562-572, 2015
432015
Brain waves predict success of new fashion products: a practical application for the footwear retailing industry
D Baldo, H Parikh, Y Piu, KM Müller
Journal of Creating Value 1 (1), 61-71, 2015
382015
NeuroPricing: wie Kunden über Preise denken
KM Müller
Haufe-Lexware, 2013
332013
Visual adaptation to convexity in macaque area V4
KM Müller, M Wilke, DA Leopold
Neuroscience 161 (2), 655-662, 2009
222009
Electroencephalographic study showing that tactile stimulation by fabrics of different qualities elicit graded event‐related potentials
D Hoefer, M Handel, KM Müller, TR Hammer
Skin Research and Technology 22 (4), 470-478, 2016
152016
Dissociable perceptual effects of visual adaptation
KM Müller, F Schillinger, DH Do, DA Leopold
PLoS One 4 (7), e6183, 2009
142009
Paradoxical lateralization of brain potentials during imagined foot movements
A Osman, KM Müller, P Syre, B Russ
Cognitive brain research 24 (3), 727-731, 2005
112005
Thalamus exhibits less sensory variability quenching than cortex
E Poland, TH Donner, KM Müller, DA Leopold, M Wilke
Scientific reports 9 (1), 1-12, 2019
42019
Pricing
H Parikh, D Baldo, KM Müller
22017
Neural mechanisms of visual adaptation to complex figures
KM Müller
12010
Simple stimulus metrics vs. Gestalt in high-level aftereffects
KM Müller, MO Ernst, DA Leopold
Journal of Vision 5 (8), 250-250, 2005
12005
Beim optimalen Preis gibt das Hirn Signale
KM Müller
2021
Es zahlt sich aus, einen Anker zu setzen
KM Müller
2021
Ein guter Köder lässt die Kundschaft anbeißen
KM Müller
2021
Anfüttern oder absahnen, das ist die Frage
KM Müller
2021
Fehlanreize durch sich laufend ändernde Preise
KM Müller
2021
Preise, Hirnforschung und digitales Controlling
KM Müller
2021
Kleine Zugeständnisse mit großer Wirkung
KM Müller
2021
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Articles 1–20