May O. Lwin
May O. Lwin
President's Chair Professor, Wee Kim Wee School of Comm & Info, Nanyang Techological University
Verified email at - Homepage
Cited by
Cited by
Consumer perceptions of the antecedents and consequences of corporate social responsibility
AJS Stanaland, MO Lwin, PE Murphy
Journal of business ethics 102, 47-55, 2011
The influence of parental practices on child promotive and preventive food consumption behaviors: a systematic review and meta-analysis
AZH Yee, MO Lwin, SS Ho
International Journal of Behavioral Nutrition and Physical Activity 14, 1-14, 2017
Global sentiments surrounding the COVID-19 pandemic on Twitter: analysis of Twitter trends
MO Lwin, J Lu, A Sheldenkar, PJ Schulz, W Shin, R Gupta, Y Yang
JMIR public health and surveillance 6 (2), e19447, 2020
A meta-analysis of factors predicting cyberbullying perpetration and victimization: From the social cognitive and media effects approach
L Chen, SS Ho, MO Lwin
New media & society 19 (8), 1194-1213, 2017
Consumer online privacy concerns and responses: a power–responsibility equilibrium perspective
M Lwin, J Wirtz, JD Williams
Journal of the Academy of Marketing Science 35, 572-585, 2007
Cara mengembangkan berbagai komponen kecerdasan
M Lwin, A Khoo, K Lyen, C Sim
Jakarta: indeks, 2008
Protecting children's privacy online: How parental mediation strategies affect website safeguard effectiveness
MO Lwin, AJS Stanaland, AD Miyazaki
Journal of retailing 84 (2), 205-217, 2008
How effective are loyalty reward programs in driving share of wallet?
J Wirtz, AS Mattila, M Oo Lwin
Journal of Service Research 9 (4), 327-334, 2007
Product scent and memory
A Krishna, MO Lwin, M Morrin
Journal of consumer research 37 (1), 57-67, 2010
Causes and consequences of consumer online privacy concern
J Wirtz, MO Lwin, JD Williams
International Journal of service industry management 18 (4), 326-348, 2007
Regulatory focus theory, trust, and privacy concern
J Wirtz, MO Lwin
Journal of Service Research 12 (2), 190-207, 2009
A model integrating the multidimensional developmental theory of privacy and theory of planned behavior to examine fabrication of information online
MO Lwin, JD Williams
Marketing Letters 14, 257-272, 2003
Cognitive, personality, and social factors associated with adolescents' online personal information disclosure
C Liu, RP Ang, MO Lwin
Journal of adolescence 36 (4), 629-638, 2013
Exploring the superadditive effects of scent and pictures on verbal recall: An extension of dual coding theory
MO Lwin, M Morrin, A Krishna
Journal of Consumer Psychology 20 (3), 317-326, 2010
The efficacy of exergames-incorporated physical education lessons in influencing drivers of physical activity: A comparison of children and pre-adolescents
MO Lwin, S Malik
Psychology of Sport and Exercise 13 (6), 756-760, 2012
Till logout do us part? Comparison of factors predicting excessive social network sites use and addiction between Singaporean adolescents and adults
SS Ho, MO Lwin, EWJ Lee
Computers in Human Behavior 75, 632-642, 2017
Strategic uses of Facebook in Zika outbreak communication: implications for the crisis and emergency risk communication model
MO Lwin, J Lu, A Sheldenkar, PJ Schulz
International journal of environmental research and public health 15 (9), 1974, 2018
Midwives and mobiles: using ICTs to improve healthcare in Aceh Besar, Indonesia
A Chib, MO Lwin, J Ang, H Lin, F Santoso
Asian Journal of Communication 18 (4), 348-364, 2008
Stop bugging me: An examination of adolescents’ protection behavior against online harassment
MO Lwin, B Li, RP Ang
Journal of adolescence 35 (1), 31-41, 2012
‘PESO’media strategy shifts to ‘SOEP’: Opportunities and ethical dilemmas
J Macnamara, M Lwin, A Adi, A Zerfass
Public Relations Review 42 (3), 377-385, 2016
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