| Reconceptualizing materialism as identity goal pursuits: Functions, processes, and consequences LJ Shrum, N Wong, F Arif, SK Chugani, A Gunz, TM Lowrey, A Nairn, ... Journal of Business Research 66 (8), 1179-1185, 2013 | 393 | 2013 |
| Rethinking materialism: A process view and some transformative consumer research implications N Wong, LJ Shrum, F Arif, S Chugani, A Gunz, TM Lowrey, A Nairn, ... Journal of Research for Consumers 19, 1-4, 2011 | 24 | 2011 |
| A Tale of Mystery Shopping: Mausummery Perspective! F Arif, SS Sarfraz Asian Journal of Management Cases 17 (1), 85-106, 2020 | | 2020 |
| Pakwheels. com—A Period of Transition! F Arif, SS Sarfraz Business and Management Practices in South Asia: A Collection of Case …, 2019 | | 2019 |
| Pakwheels. com—The Next Challenge! F Arif, SS Sarfraz Asian Journal of Management Cases 14 (2), 137-159, 2017 | | 2017 |
| The State of Marketing in Leading MNC's and Their Local Competitors in Pakistan: Findings of a Baseline Survey I Amir, F Arif Centre for Management and Economic Research, Lahore University of Management …, 2007 | | 2007 |
| Major Influence Factors in Consumer Socialization of Pakistani Children: An Application of Conjoint and Cluster Analysis F Arif Proceedings of the 6th European Conference on Research Methodology for …, 2007 | | 2007 |
