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Werner Wirth
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A process model of the formation of spatial presence experiences
W Wirth, T Hartmann, S Böcking, P Vorderer, C Klimmt, H Schramm, ...
Media psychology 9 (3), 493-525, 2007
10772007
Mec spatial presence questionnaire
P Vorderer, W Wirth, FR Gouveia, F Biocca, T Saari, L Jäncke, S Böcking, ...
Retrieved Sept 18 (2004), 2015, 2004
4492004
Measuring populist attitudes on three dimensions
A Schulz, P Müller, C Schemer, DS Wirz, M Wettstein, W Wirth
International Journal of Public Opinion Research 30 (2), 316-326, 2018
4292018
More than meets the eye: Investigating the hidden impact of brand placements in television magazines
J Matthes, C Schemer, W Wirth
International Journal of Advertising 26 (4), 477-503, 2007
3522007
Beyond pleasure: Exploring the eudaimonic entertainment experience
W Wirth, M Hofer, H Schramm
Human Communication Research 38 (4), 406-428, 2012
3462012
We are the people and you are fake news: A social identity approach to populist citizens’ false consensus and hostile media perceptions
A Schulz, W Wirth, P Müller
Communication research 47 (2), 201-226, 2020
2862020
The spatial presence experience scale (SPES)
T Hartmann, W Wirth, H Schramm, C Klimmt, P Vorderer, A Gysbers, ...
Journal of Media Psychology, 2015
2782015
An integrative model of mobile phone appropriation
W Wirth, T Von Pape, V Karnowski
Journal of Computer-Mediated Communication 13 (3), 593-617, 2008
2152008
Media and emotions
W Wirth, H Schramm
Communication research trends, 3-39, 2005
2012005
Involvement
W Wirth
Psychology of entertainment, 199-213, 2013
1972013
The appeal of populist ideas, strategies and styles: A theoretical model and research design for analyzing populist political communication
W Wirth, F Esser, M Wettstein, S Engesser, D Wirz, A Schulz, N Ernst, ...
National Centre of Competence in Research (NCCR): Challenges to Democracy in …, 2016
1942016
Does “Passing the Courvoisier” always pay off? Positive and negative evaluative conditioning effects of brand placements in music videos
C Schemer, J Matthes, W Wirth, S Textor
Psychology & Marketing 25 (10), 923-943, 2008
1822008
The polarizing impact of news coverage on populist attitudes in the public: Evidence from a panel study in four European democracies
P Müller, C Schemer, M Wettstein, A Schulz, DS Wirz, S Engesser, ...
Journal of Communication 67 (6), 968-992, 2017
1742017
News media as gatekeepers, critics, and initiators of populist communication: How journalists in ten countries deal with the populist challenge
M Wettstein, F Esser, A Schulz, DS Wirz, W Wirth
The International Journal of Press/Politics 23 (4), 476-495, 2018
1542018
Designs and methods of comparative political communication research
W Wirth, S Kolb
Comparing political communication. Theories, cases, and challenges, 2004
1512004
The effects of right-wing populist communication on emotions and cognitions toward immigrants
DS Wirz, M Wettstein, A Schulz, P Müller, C Schemer, N Ernst, F Esser, ...
The International Journal of Press/Politics 23 (4), 496-516, 2018
1452018
Von der Information zum Wissen: Die Rolle der Rezeption für die Entstehung von Wissensunterschieden. Ein Beitrag zur Wissenskluftforschung
W Wirth
Springer-Verlag, 2013
1452013
Value resonance and value framing effects on voting intentions in direct-democratic campaigns
C Schemer, W Wirth, J Matthes
American Behavioral Scientist 56 (3), 334-352, 2012
1452012
Medienwirkungsforschung
H Bonfadelli, W Wirth, O Jarren, G Siegert
UTB, 2005
1452005
Methodologische und konzeptionelle Aspekte der Glaubwürdigkeitsforschung
W Wirth, P Rössler, W Wirth
Deutscher Universitätsverlag, 1999
1431999
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