Dr Tareq Rasul
Dr Tareq Rasul
Australian Institute of Business
Bestätigte E-Mail-Adresse bei
Zitiert von
Zitiert von
Past, Present, and Future of Customer Engagement
WM Lim, T Rasul, S Kumar, M Ala
Journal of Business Research 140, 439-458, 2022
Customer Engagement and Social Media: Revisiting the Past to Inform the Future
WM Lim, T Rasul
Journal of Business Research 148, 325-342, 2022
The Role of ChatGPT in Higher Education: Benefits, Challenges, and Future Research Directions
T Rasul, S Nair, D Kalendra, M Robin, F de Oliveira Santini, WJ Ladeira, ...
Journal of Applied Learning & Teaching 6 (1), 1-16, 2023
The Trends, Opportunities and Challenges of Halal Tourism: A Systematic Literature Review
T Rasul
Tourism Recreation Research 44 (4), 434-450, 2019
Islamic Marketing and Consumer Behaviour: A Systematic Literature Review
J Floren, T Rasul, A Gani
Journal of Islamic Marketing 11 (6), 1557-1578, 2019
From Direct Marketing to Interactive Marketing: A Retrospective Review of the Journal of Research in Interactive Marketing
WM Lim, S Kumar, N Pandey, T Rasul, V Gaur
Journal of Research in Interactive Marketing 17 (2), 232-256, 2023
Understanding Factors Influencing Elderly Diabetic Patients’ Continuance Intention to Use Digital Health Wearables: Extending the Technology Acceptance Model (TAM)
A Ahmad, T Rasul, A Yousaf, U Zaman
Journal of Open Innovation: Technology, Market, and Complexity 6 (3), 81, 2020
Past, Present, and Future of Bank Marketing: A Bibliometric Analysis of International Journal of Bank Marketing (1983–2020)
S Kumar, JJ Xiao, D Pattnaik, WM Lim, T Rasul
International Journal of Bank Marketing 40 (2), 341-383, 2022
Organizational Learning Culture and Business Intelligence Systems of Healthcare Organizations in an Emerging Economy
M Arefin, MR Hoque, T Rasul
Journal of Knowledge Management 25 (3), 573-594, 2021
Having a Whale of a Time: Linking Self-Determination Theory (SDT), Job Characteristics Model (JCM) and Motivation to the Joy of Gig Work
U Zaman, S Nawaz, A Javed, T Rasul
Cogent Business and Management 7 (1), 1807707, 2020
Tourism Promotion through Vlog Advertising and Customer Engagement Behaviours of Generation Z
AZ Abbasi, K Hussain, T Kaleem, M Rasoolimanesh, T Rasul, DH Ting, ...
Current Issues in Tourism 26 (22), 3651-3670, 2022
Relationship Marketing's Importance in Modern Corporate Culture
T Rasul
The Journal of Developing Areas 52 (1), 261-268, 2018
Challenging the Mainstream Assumption of Social Media Influence on Destination Choice
WM Lim, A Ahmad, T Rasul, MO Parvez
Tourism Recreation Research 46 (1), 137-140, 2021
Relationship Marketing and the Marketing Productivity Paradigm
T Rasul
The Journal of Developing Areas 51 (1), 423-430, 2017
The trends, opportunities and challenges of halal tourism: a systematic literature review. Tourism Recreation Research, 44 (4), 434–450
T Rasul
Tourism Recreation Research, 2019
Understanding the Predictors of Rural Customers’ Continuance Intention toward Mobile Banking Services Applications during the COVID-19 Pandemic
MA Amin, MS Arefin, AM Shariful, T Rasul
Journal of Global Marketing 35 (4), 324-347., 2022
A Foundational Theory of Ethical Decision-Making: The Case of Marketing Professionals
WM Lim, P O'Connor, S Nair, S Soleimani, T Rasul
Journal of Business Research 158, 113579, 2023
Digital Transformation and Disruption of Higher Education (Working Adults' Networking and Social Activities in Lifelong Learning)
M Ala, I Day, T Rasul, S Nair, M Baker
Digital Transformation and Disruption of Higher Education, 2022
The Institutional Quality Effect on Credits Provided by the Banks
A Gani, T Rasul
International Advances in Economic Research 26, 249-258, 2020
Where There’s Sugar, There are Sugar-Related Mobile Apps. What Factors Motivate Consumers’ Continued Use of M-Health?
T Rasul, A Wijeratne, S Soleimani, WM Lim
Journal of Strategic Marketing, 2021
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