Jacqueline Eastman
Jacqueline Eastman
Bestätigte E-Mail-Adresse bei
Zitiert von
Zitiert von
Status consumption in consumer behavior: Scale development and validation
JK Eastman, RE Goldsmith, LR Flynn
Journal of marketing theory and practice 7 (3), 41-52, 1999
Opinion leaders and opinion seekers: Two new measurement scales
LR Flynn, RE Goldsmith, JK Eastman
Journal of the academy of marketing science 24 (2), 137-147, 1996
Retaining the online learner: Profile of students in an online MBA program and implications for teaching them
J Bocchi, JK Eastman, CO Swift
Journal of education for Business 79 (4), 245-253, 2004
The impact of generational cohorts on status consumption: an exploratory look at generational cohort and demographics on status consumption
JK Eastman, J Liu
Journal of Consumer Marketing, 2012
The relationship between status consumption and materialism: A cross-cultural comparison of Chinese, Mexican, and American student
JK Eastman, B Fredenberger, D Campbell, S Calvert
Journal of marketing theory and practice 5 (1), 52-66, 1997
The generality/specificity issue in consumer innovativeness research
RE Goldsmith, JB Freiden, JK Eastman
Technovation 15 (10), 601-612, 1995
The elderly's uses and attitudes towards the Internet
JK Eastman, R Iyer
Journal of consumer marketing, 2004
Materialism and consumer ethics: An exploratory study
JA Muncy, JK Eastman
Journal of Business Ethics 17 (2), 137-145, 1998
The elderly's internet usage: an updated look
T Reisenwitz, R Iyer, DB Kuhlmeier, JK Eastman
Journal of Consumer Marketing, 2007
Academic dishonesty: Are business students different from other college students?
R Iyer, JK Eastman
Journal of Education for Business 82 (2), 101-110, 2006
New horizons in distance education: The online learner-centered marketing class
JK Eastman, CO Swift
Journal of Marketing Education 23 (1), 25-34, 2001
The King and Summers opinion leadership scale: Revision and refinement
LR Flynn, RE Goldsmith, JK Eastman
Journal of Business Research 31 (1), 55-64, 1994
The role of involvement on millennials' mobile technology behaviors: The moderating impact of status consumption, innovation, and opinion leadership
JK Eastman, R Iyer, S Liao-Troth, DF Williams, M Griffin
Journal of Marketing Theory and Practice 22 (4), 455-470, 2014
The elderly and their attitudes toward the internet: the impact on internet use, purchase, and comparison shopping
R Iyer, JK Eastman
Journal of Marketing Theory and Practice 14 (1), 57-67, 2006
Perceptions of status consumption and the economy
JK Eastman, KL Eastman
Journal of Business & Economics Research (JBER) 9 (7), 9-20, 2011
The impact of cognitive age on Internet use of the elderly: an introduction to the public policy implications
JK Eastman, R Iyer
International Journal of Consumer Studies 29 (2), 125-136, 2005
The impact of status consumption on shopping styles: An exploratory look at the millennial generation
JK Eastman, R Iyer, SP Thomas
Marketing Management Journal 23 (1), 57-73, 2013
Conceptualizing a model of status consumption theory: An exploration of the antecedents and consequences of the motivation to consume for status
JK Eastman, KL Eastman
Marketing Management Journal 25 (1), 1-15, 2015
Status consumption and fashion behavior: An exploratory study
LR Flynn, JK Eastman
Proceedings of the Association of Marketing Theory and Practice 5, 309-316, 1996
Utilizing technology effectively to improve Millennials' educational performance: An exploratory look at business students' perceptions
M Aviles, JK Eastman
Journal of International Education in Business, 2012
Das System kann den Vorgang jetzt nicht ausführen. Versuchen Sie es später erneut.
Artikel 1–20