Advances in biosynthesis, regulation, and metabolic engineering of plant specialized terpenoids DA Nagegowda, P Gupta Plant Science 294, 110457, 2020 | 157 | 2020 |
Microwave assisted solvent free green preparation and physicochemical characterization of surfactant-anchored cellulose and its relevance toward the effective adsorption of … S Kalidhasan, PA Gupta, VR Cholleti, ASK Kumar, V Rajesh, N Rajesh Journal of colloid and interface science 372 (1), 88-98, 2012 | 36 | 2012 |
Examining the influence of antecedents of continuous intention to use an informational app: the role of perceived usefulness and perceived ease of use P Gupta, S Prashar, TS Vijay, C Parsad International Journal of Business Information Systems 36 (2), 270-287, 2021 | 35 | 2021 |
An HLA-presented fragment of macrophage migration inhibitory factor is a therapeutic target for invasive breast cancer O Hawkins, B Verma, S Lightfoot, R Jain, A Rawat, S McNair, S Caseltine, ... The Journal of Immunology 186 (11), 6607-6616, 2011 | 29 | 2011 |
Oxidation chemistry of indole-3-methanol RN Goyal, A Kumar, P Gupta Journal of the Chemical Society, Perkin Transactions 2, 618-623, 2001 | 13 | 2001 |
Role of shopping app attributes in creating urges for impulse buying: An empirical investigation using SEM and neural network technique P Gupta, S Prashar, C Parsad, TS Vijay Journal of Electronic Commerce in Organizations (JECO) 19 (1), 43-64, 2021 | 6 | 2021 |
Electrochemical behaviour of 3-(4'-sulphonamoylazo)-7-hydroxy-4-methylcoumarins R JAIN, P GUPTA, A BHADAURIA Journal of the Indian Chemical Society 83 (2), 195-197, 2006 | 5 | 2006 |
Examining the impact of mobile app features on impulsiveness: the moderating role of'pay-more-get-more'promotion S Prashar, P Gupta, C Parsad, TS Vijay International Journal of Mobile Communications 17 (5), 560-578, 2019 | 4 | 2019 |
Amit, To Study The Morphological Changes Seen In Stored Blood In a Blood Bank P Gupta, R Goyal, C PantolaandS J. Evolution Med. Dent. Sci 5, 5705-5709, 2016 | 4 | 2016 |
Electrochemical oxidation of 6-hydroxy-2, 4, 5-triaminopyrimidine at pyrolytic graphite electrode RN Goyal, A Kumar, N Jain, P Gupta NISCAIR-CSIR, India, 1999 | 3 | 1999 |
Predicting Shoppers' Continuous Buying Intention Using Mobile Apps S Prashar, P Gupta, C Parsad, TS Vijay International Journal of Strategic Decision Sciences (IJSDS) 9 (3), 69-83, 2018 | 2 | 2018 |
Electrochemical studies of 1, 3, 7, 9-tetramethyluric acid in aqueous and micellar media RN Goyal, N Jain, P Gupta Colloids and Surfaces A: Physicochemical and Engineering Aspects 162 (1-3 …, 2000 | 2 | 2000 |
Multi-omics: Powerful accelerator for uncovering plant specialized metabolic pathways: The case of leonurine P Gupta, A Sharma, DA Nagegowda Molecular Plant 17 (1), 13-15, 2024 | 1 | 2024 |
Electrochemical and persulphate mediated oxidation of indole-3-ethanol RN Goyal, A Kumar, P Gupta NISCAIR-CSIR, India, 2003 | 1 | 2003 |
Analysis of root volatiles and functional characterization of a root-specific germacrene A synthase in Artemisia pallens NR Kiran, AK Narayanan, S Mohapatra, P Gupta, DA Nagegowda Planta 259 (3), 1-13, 2024 | | 2024 |
Phylogenetically distant enzymes localized in cytosol and plastids drive citral biosynthesis in lemongrass P Gupta, A Sharma, NR Kiran, TKA Pranav Raj, R Krishna, ... bioRxiv, 2024.03. 11.583845, 2024 | | 2024 |
Impact of video product presentation and scarcity claim on mobile-based impulse buying P Gupta, S Prashar, C Parsad, TS Vijay Journal of Global Scholars of Marketing Science 33 (4), 577-601, 2023 | | 2023 |
Future e-commerce recommendation based on purchasing pattern analysis amid COVID era P Gupta, R Gupta, R Goyal International Journal of Business Forecasting and Marketing Intelligence 8 …, 2023 | | 2023 |
Segmenting utilitarian-based mobile app users: an empirical study using SEM and clustering techniques P Gupta, S Prashar, C Parsad, TS Vijay International Journal of Technology Marketing 15 (2-3), 126-142, 2021 | | 2021 |
Feeling Calm Or Excited: Measuring the Frequency of Shopping Using Mobile Shopping App P Gupta, S Prashar ACR Asia-Pacific Advances, 2018 | | 2018 |