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J. Jason Bell
J. Jason Bell
Associate Professor of Marketing, University of Oxford
Verified email at sbs.ox.ac.uk
Title
Cited by
Cited by
Year
Can AI help in ideation? A theory-based model for idea screening in crowdsourcing contests
JJ Bell, C Pescher, GJ Tellis, J Füller
Marketing Science 43 (1), 54-72, 2024
102024
What's in a Name? The Impact of Artist Names in Image Generative AI Prompts
W Wang, JJ Bell, JP Dotson, DA Schweidel
The Impact of Artist Names in Image Generative AI Prompts (April 25, 2023), 2023
32023
Phantom Attributes: Unpacking Product Perceptions
JJ Bell, JP Dotson
Available at SSRN 4109569, 2022
2022
No Silver Bullet: Cross-Media Complementarity
JJ Bell, F Thomaz, AT Stephen
Available at SSRN 3836621, 2021
2021
An empirical model of screening rule choice
J Bell, S Lee, GJ Russell
University of Oxford, 2020
2020
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Articles 1–5