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Kåre Skallerud
Kåre Skallerud
Professor in marketing at UiT - the Arctic University of Norway, School of Business and Economics
Bestätigte E-Mail-Adresse bei uit.no
Titel
Zitiert von
Zitiert von
Jahr
Measuring performance at trade shows: scale development and validation
K Hansen
Journal of business Research 57 (1), 1-13, 2004
3942004
Market orientation of value chains: A conceptual framework based on four case studies from the food industry
KG Grunert, L Fruensgaard Jeppesen, K Risom Jespersen, AM Sonne, ...
European Journal of Marketing 39 (5/6), 428-455, 2005
3102005
Tourist motivation with sun and sand destinations: Satisfaction and the wom-effect
N Prebensen, K Skallerud, JS Chen
Journal of Travel & Tourism Marketing 27 (8), 858-873, 2010
2322010
The dual motives of participants at international trade shows: An empirical investigation of exhibitors and visitors with selling motives
K Hansen
International Marketing Review 13 (2), 39-53, 1996
2081996
School reputation and its relation to parents' satisfaction and loyalty
K Skallerud
International journal of Educational management 25 (7), 671-686, 2011
1412011
Retail attributes' differential effects on utilitarian versus hedonic shopping value
S Ottar Olsen, K Skallerud
Journal of Consumer Marketing 28 (7), 532-539, 2011
1312011
Trade show performance: a conceptual framework and its implications for future research
K Hansen
Academy of Marketing Science Review 8 (1999), 1-12, 1999
1171999
Preference for local food as a matter of helping behaviour: Insights from Norway
K Skallerud, AH Wien
Journal of Rural Studies 67, 79-88, 2019
1112019
An examination of consumers’ cross-shopping behaviour
K Skallerud, T Korneliussen, SO Olsen
Journal of Retailing and Consumer Services 16 (3), 181-189, 2009
1022009
A systematic review of the trade show marketing literature: 1980–2014
W Tafesse, K Skallerud
Industrial Marketing Management 63, 18-30, 2017
902017
Who are the future seaweed consumers in a Western society? Insights from Australia
D Birch, K Skallerud, NA Paul
British Food Journal 121 (2), 603-615, 2019
832019
Who eats seaweed? An Australian perspective
D Birch, K Skallerud, N Paul
Journal of International Food & Agribusiness Marketing 31 (4), 329-351, 2019
622019
Towards an exchange view of trade fairs
W Tafesse, K Skallerud
Journal of Business & Industrial Marketing 30 (7), 795-804, 2015
482015
Structure, strategy and performance of exhibitors at individual booths versus joint booths
K Skallerud
Journal of Business & Industrial Marketing 25 (4), 259-267, 2010
452010
Chinese food retailers' positioning strategies and the influence on their buying behaviour
K Skallerud, K Grønhaug
Asia Pacific Journal of Marketing and Logistics 22 (2), 196-209, 2010
392010
Importance performance analysis as a trade show performance evaluation and benchmarking tool
W Tafesse, T Korneliussen, K Skallerud
Journal of Convention & Event Tourism 11 (4), 314-328, 2010
372010
Effect of distance and communication climate on export performance: The mediating role of relationship quality
AFMJ Ahamed, K Skallerud
Journal of Global Marketing 26 (5), 284-300, 2013
302013
Consumers’ evaluation and intention to buy traditional seafood: The role of vintage, uniqueness, nostalgia and involvement in luxury
SO Olsen, K Skallerud, M Heide
Appetite 157, 104994, 2021
272021
The link between export relationship quality, performance and expectation of continuing the relationship: A South Asia exporters’ perspective
AFMJ Ahamed, K Skallerud
International Journal of Emerging Markets 10 (1), 16-31, 2015
262015
From selling to relationship marketing at international trade fairs
K Hansen
Journal of Convention & Exhibition Management 2 (1), 37-53, 2000
262000
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