Measuring smartphone usage and task switching with log tracking and self-reports T Deng, S Kanthawala, J Meng, W Peng, A Kononova, Q Hao, Q Zhang, ... Mobile Media & Communication 7 (1), 3-23, 2019 | 187 | 2019 |
The role of social media advertising in hospitality, tourism and travel: a literature review and research agenda SC Chu, T Deng, H Cheng International Journal of Contemporary Hospitality Management 32 (11), 3419-3438, 2020 | 171 | 2020 |
Sex segregation in advertising creative departments across the globe JM Grow, T Deng Advertising & society review 14 (4), 2014 | 67 | 2014 |
Global COVID-19 advertisements: Use of informational, transformational and narrative advertising strategies T Deng, D Ekachai, J Pokrywczynski Health Communication 37 (5), 628-636, 2022 | 66 | 2022 |
The impact of personalization on viral behavior intentions on TikTok: The role of perceived creativity, authenticity, and need for uniqueness SC Chu, T Deng, J Mundel Journal of Marketing Communications 30 (1), 1-20, 2024 | 51 | 2024 |
Social media alcohol advertising among underage minors: Effects of models’ age S Alhabash, J Mundel, T Deng, A McAlister, ET Quilliam, JI Richards, ... International journal of advertising 40 (4), 552-581, 2021 | 23 | 2021 |
Tokens in a man’s world: Women in creative advertising departments JM Grow, T Deng Media Report to Women, 2015 | 19 | 2015 |
Gender segregation revealed: Five years of red books data tell a global story T Deng, JM Grow Advertising & Society Quarterly 19 (3), 2018 | 14 | 2018 |
Time’s Up/Advertising Meets Red Books: Hard Data and Women’s Experiences Underscore the Pivotal Nature of 2018 JM Grow, T Deng Journal of current Issues & research in advertising 42 (1), 34-48, 2021 | 13 | 2021 |
Selling "kawaii" in advertising: Testing cross-cultural perceptions of kawaii appeals T Deng Marquette University, 2014 | 5 | 2014 |
Tokens in a Man's World: Women in Advertising Creative Departments JM Grow, T Deng Media Report to Women 43 (1), 6-23, 2015 | 4 | 2015 |
Informational, transformational and transportational advertising strategies T Deng Michigan State University, 2019 | 3 | 2019 |
Luxury fashion brands and women: a comparative analysis between brands and consumers on Instagram M Mensa, TT Deng Blanquerna School of Communication and International Relations, 17-35, 2021 | 2 | 2021 |
A computational text analysis study on marijuana edible product use on Twitter H Kim, T Deng, J Mundel, J Honeycutt The Emerald Handbook of Computer-Mediated Communication and Social Media …, 2022 | 1 | 2022 |
Consumer responses to visual cues in food ads: Considering endorser body size (in) congruence with healthy and unhealthy foods J Mundel, J Stantz, T Deng, N Sasiela, S Mucci Visual Communication Quarterly 29 (1), 17-33, 2022 | 1 | 2022 |
An experimental investigation on multiple brand endorsements by non-celebrity endorsers on Instagram J Mundel, T Deng, C Hope Global Fashion Management Conference, 358-365, 2019 | 1 | 2019 |
A New Approach to Advertising Education: The Transformative Impact of a Collaborative Research Laboratory T Deng, H Kim, N Uysal Journal of Advertising Education 27 (2), 117-133, 2023 | | 2023 |
Cross-Cultural comparison of TikTok uses and gratifications T Deng, L Vargas-Bianchi, M Mensa Behaviour & Information Technology, 1-13, 2023 | | 2023 |
CULTURAL DIFFERENCES IN TIKTOK USES AND GRATIFICATIONS ACROSS THE UNITED STATES, SPAIN, AND CHILE T Deng, L Vargas-Bianchi, M Mensa American Academy of Advertising. Conference. Proceedings (Online), 104-104, 2023 | | 2023 |
Cross-Cultural comparison of TikTok uses and gratifications L Vargas Bianchi, T Deng, M Mensa Taylor and Francis Ltd., 2023 | | 2023 |