Matthew Thomson
Matthew Thomson
Ivey Business School, Western University
Verified email at - Homepage
Cited by
Cited by
The ties that bind: Measuring the strength of consumers’ emotional attachments to brands
M Thomson, DJ MacInnis, C Whan Park
Journal of consumer psychology 15 (1), 77-91, 2005
Human brands: Investigating antecedents to consumers’ strong attachments to celebrities
M Thomson
Journal of marketing 70 (3), 104-119, 2006
Beyond fit and attitude: The effect of emotional attachment on consumer responses to brand extensions
A Fedorikhin, CW Park, M Thomson
Journal of Consumer Psychology 18 (4), 281-291, 2008
A coal in the heart: Self-relevance as a post-exit predictor of consumer anti-brand actions
AR Johnson, M Matear, M Thomson
Journal of Consumer Research 38 (1), 108-125, 2011
Marketplace and personal space: Investigating the differential effects of attachment style across relationship contexts
M Thomson, AR Johnson
Psychology & Marketing 23 (8), 711-726, 2006
Why brands should fear fearful consumers: How attachment style predicts retaliation
M Thomson, J Whelan, AR Johnson
Journal of Consumer Psychology 22 (2), 289-298, 2012
Why on earth do consumers have relationships with marketers? Toward understanding the functions of brand relationships
L Ashworth, P Dacin, M Thomson
Handbook of brand relationships, 104-128, 2014
Overcoming the ‘window dressing’effect: Mitigating the negative effects of inherent skepticism towards corporate social responsibility
S Connors, S Anderson-MacDonald, M Thomson
Journal of Business Ethics 145 (3), 599-621, 2017
Les liens attachants: mesurer la force de l'attachement émotionnel des consommateurs ŕ la marque
M Thomson, DJ MacInnis, CW Park
Recherche et Applications en Marketing (French Edition) 20 (1), 79-88, 2005
Investigating the role of attachment dimensions as predictors of satisfaction in consumer-brand relationships
M Thomson, AR Johnson
ACR North American Advances, 2002
A synthesis of the consumer-brand relationship domain: using text mining to track research streams, describe their emotional associations, and identify future research priorities
N Albert, M Thomson
Journal of the Association for Consumer Research 3 (2), 130-146, 2018
Are consumer relationships different?
AR Johnson, M Thomson
ACR North American Advances, 2003
How well do consumer-brand relationships drive customer brand loyalty? Generalizations from a meta-analysis of brand relationship elasticities
M Khamitov, X Wang, M Thomson
Journal of Consumer Research 46 (3), 435-459, 2019
How far do feelings go? How attachments influence brand extensions
A Fedorikhin, CW Park, M Thomson
ACR North American Advances, 2006
Creating online videos that engage viewers
DM Pirouz, AR Johnson, M Thomson, R Pirouz
MIT Sloan management review 56 (4), 83, 2015
Say no more! The liability of strong ties on desire for special experiences
MR Goode, K Hart, M Thomson
Journal of Consumer Psychology 26 (1), 91-97, 2016
What does brand authenticity mean? Causes and consequences of consumer scrutiny toward a brand narrative
AR Johnson, M Thomson, J Jeffrey
Review of Marketing Research 12, 1-27, 2015
Dyads, triads and consumer treachery: when interpersonal connections guard against brand cheating
M Goode, M Khamitov, M Thomson
Strong Brands, Strong Relationships, 216-32, 2015
Consumer regulation strategies: Attenuating the effect of consumer references in a voting context
J Whelan, MR Goode, J Cotte, M Thomson
Psychology & Marketing 33 (11), 899-916, 2016
Relational domain switching: Interpersonal insecurity predicts the strength and number of marketplace relationships
J Whelan, AR Johnson, TC Marshall, M Thomson
Psychology & Marketing 33 (6), 465-479, 2016
The system can't perform the operation now. Try again later.
Articles 1–20