Juliano Laran
Juliano Laran
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Zitiert von
Zitiert von
Life-history strategy, food choice, and caloric consumption
J Laran, A Salerno
Psychological science 24 (2), 167-173, 2013
Consumidores satisfeitos, e então? Analisando a satisfação como antecedente da lealdade
JA Larán, FS Espinoza
Revista de Administração Contemporânea 8, 51-70, 2004
The curious case of behavioral backlash: Why brands produce priming effects and slogans produce reverse priming effects
J Laran, AN Dalton, EB Andrade
Journal of consumer research 37 (6), 999-1014, 2011
Work or fun? How task construal and completion influence regulatory behavior
J Laran, C Janiszewski
Journal of Consumer Research 37 (6), 967-983, 2011
Goal management in sequential choices: Consumer choices for others are more indulgent than personal choices
J Laran
Journal of Consumer Research 37 (2), 304-314, 2010
Behavioral consistency and inconsistency in the resolution of goal conflict
J Laran, C Janiszewski
Journal of consumer research 35 (6), 967-984, 2009
Choosing your future: Temporal distance and the balance between self-control and indulgence
J Laran
Journal of Consumer Research 36 (6), 1002-1015, 2010
An investigation of the effectiveness of uncertainty in marketing promotions involving free gifts
J Laran, M Tsiros
Journal of Marketing 77 (2), 112-123, 2013
The effect of stress on consumer saving and spending
KM Durante, J Laran
Journal of Marketing Research 53 (5), 814-828, 2016
Marketing de relacionamento junto a consumidores finais: um estudo exploratório com grandes empresas brasileiras
AC D'Angelo, H Schneider, JA Larán
Revista de Administração Contemporânea 10, 73-93, 2006
The readability of marketing journals: Are award-winning articles better written?
AG Sawyer, J Laran, J Xu
Journal of Marketing 72 (1), 108-117, 2008
Context-dependent effects of goal primes
J Laran, C Janiszewski, M Cunha Jr
Journal of Consumer Research 35 (4), 653-667, 2008
Hedonic eating goals and emotion: When sadness decreases the desire to indulge
A Salerno, J Laran, C Janiszewski
Journal of Consumer Research 41 (1), 135-151, 2014
Choice, rejection, and elaboration on preference-inconsistent alternatives
J Laran, K Wilcox
Journal of Consumer Research 38 (2), 229-241, 2011
The influence of information processing goal pursuit on postdecision affect and behavioral intentions.
J Laran
Journal of Personality and Social Psychology 98 (1), 16, 2010
When public recognition for charitable giving backfires: The role of independent self-construal
B Simpson, K White, J Laran
Journal of Consumer Research 44 (6), 1257-1273, 2018
Pride and regulatory behavior: The influence of appraisal information and self-regulatory goals
A Salerno, J Laran, C Janiszewski
Journal of Consumer Research 42 (3), 499-514, 2015
Implications of expected changes in the seller's price in name-your-own-price auctions
S Fay, J Laran
Management Science 55 (11), 1783-1796, 2009
Exploring the differences between conscious and unconscious goal pursuit
J Laran, C Janiszewski, A Salerno
Journal of Marketing Research 53 (3), 442-458, 2016
A compra por impulso em ambientes on-line
FCX Costa, JA Larán
Revista de Administração de Empresas 43, 36-47, 2003
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