| Personal selling and sales management: A relationship marketing perspective BA Weitz, KD Bradford Journal of the academy of marketing science 27, 241-254, 1999 | 1286 | 1999 |
| The use of scents to influence consumers: The sense of using scents to make cents KD Bradford, DM Desrochers Journal of Business Ethics 90, 141-153, 2009 | 239 | 2009 |
| Managing conflict to improve the effectiveness of retail networks KD Bradford, A Stringfellow, BA Weitz Journal of Retailing 80 (3), 181-195, 2004 | 211 | 2004 |
| Creativity in buyer–seller relationships: The role of governance Q Wang, K Bradford, J Xu, B Weitz International Journal of Research in Marketing 25 (2), 109-118, 2008 | 147 | 2008 |
| The embedded sales force: Connecting buying and selling organizations K Bradford, S Brown, S Ganesan, G Hunter, V Onyemah, R Palmatier, ... Marketing Letters 21, 239-253, 2010 | 122 | 2010 |
| Salespersons’ management of conflict in buyer–seller relationships KD Bradford, BA Weitz Journal of Personal Selling & Sales Management 29 (1), 25-42, 2009 | 101 | 2009 |
| How suppliers affect trust with their customers: the role of salesperson job satisfaction and perceived customer importance KD Bradford, JM Crant, JM Phillips Journal of Marketing Theory and Practice 17 (4), 383-394, 2009 | 65 | 2009 |
| Strategic account management: Conceptualizing, integrating, and extending the domain from fluid to dedicated accounts KD Bradford, GN Challagalla, GK Hunter, WC Moncrief III Journal of Personal Selling & Sales Management 32 (1), 41-56, 2012 | 57 | 2012 |
| Countermarketing and Demarketing against product diversion: forensic research in the firearms industry GT Gundlach, KD Bradford, WL Wilkie Journal of Public Policy & Marketing 29 (1), 103-122, 2010 | 32 | 2010 |
| Countermarketing in the courts: The case of marketing channels and firearms diversion KD Bradford, GT Gundlach, WL Wilkie Journal of Public Policy & Marketing 24 (2), 284-298, 2005 | 25 | 2005 |
| Internal selling: Antecedents and the importance of networking ability in converting internal selling behavior into salesperson performance Y Liu, B Hochstein, W Bolander, K Bradford, BA Weitz Journal of Business Research 117, 176-188, 2020 | 16 | 2020 |
| Harnessing internal support to enhance customer relationships: The role of networking, helping, and allocentrism KD Bradford, Y Liu, Y Shi, BA Weitz, J Xu Journal of Marketing Theory and Practice 27 (2), 140-158, 2019 | 15 | 2019 |
| 23 Salesperson effectiveness: a behavioral perspective K Bradford, BA Weitz Handbook on Business to Business Marketing 417, 2012 | 12 | 2012 |
| Conflict management in buyer-seller relationships KD Bradford University of Florida, 1999 | 10 | 1999 |
| When 1+ 1= 3: the impact of interpersonal and contextual variables on the influence of dyadic collaborative selling behaviors and relationship quality K Bradford, A Reed II, KF Aquino | 1 | 2002 |
| Craft Retailer Survey B Weitz, K Bradford Warrington College of Business Administration, University of Florida, 1998 | 1 | 1998 |
| From Print to Protest: Examining How Advertisements May Spur Social Activism: An Abstract J Henry, KD Bradford, TW Bradford Academy of Marketing Science Annual Conference-World Marketing Congress, 419-420, 2021 | | 2021 |
| Firearms and the Common Good: A meaningful discussion about solutions KD Bradford Marketing and the Common Good, 212-230, 2013 | | 2013 |
| FIREARMS AND THE COMMON GOOD KD Bradford Marketing and the Common Good: Essays from Notre Dame on Societal Impact, 212, 2013 | | 2013 |
| Subject and Author Index 2010 (Volume 29) KJ Shanahan, CD Hopkins, L Carlson, GT Gundlach, KD Bradford, ... | | 2010 |
