| The dark side of customer co-creation: exploring the consequences of failed co-created services S Heidenreich, K Wittkowski, M Handrich, T Falk Journal of the Academy of Marketing Science 43, 279-296, 2015 | 439 | 2015 |
| What about passive innovation resistance? Investigating adoption‐related behavior from a resistance perspective S Heidenreich, M Handrich Journal of Product Innovation Management 32 (6), 878-903, 2015 | 302 | 2015 |
| Adoption of technology-based services: the role of customers’ willingness to co-create S Heidenreich, M Handrich Journal of Service Management 26 (1), 44-71, 2015 | 125 | 2015 |
| Satisfied and unwilling: Exploring cognitive and situational resistance to innovations S Heidenreich, T Kraemer, M Handrich Journal of Business Research 69 (7), 2440-2447, 2016 | 115 | 2016 |
| War for talents—How perceived organizational innovativeness affects employer attractiveness LP Sommer, S Heidenreich, M Handrich R&D Management 47 (2), 299-310, 2017 | 113 | 2017 |
| The willingness of a customer to co-create innovative, technology-based services: conceptualisation and measurement M Handrich, S Heidenreich International Journal of Innovation Management 17 (04), 1350011, 2013 | 51 | 2013 |
| Digital transformation in the new product development process: the role of it-enabled PLM systems for relational, structural, and NPD performance FM Schweitzer, M Handrich, S Heidenreich International Journal of Innovation Management 23 (07), 1950067, 2019 | 29 | 2019 |
| Two sides of the same coin-how the application of effectuation and causation shapes business model elements throughout the development stages of digital start-ups M Anagnou, M Handrich, B Schnellbächer, S Heidenreich International Journal of Entrepreneurial Venturing 11 (4), 309-334, 2019 | 16 | 2019 |
| Firm innovativeness—The sufficient condition for business success? Examining antecedents of firm innovativeness and how it affects business success M Handrich, F Handrich, S Heidenreich International Journal of Innovation Management 19 (05), 1550053, 2015 | 10 | 2015 |
| Alexa, You Freak Me Out–Identifying Drivers of Innovation Resistance and Adoption of Intelligent Personal Assistants M Handrich ICIS, 2021 | 5 | 2021 |
| The dark side of customer industrial marketing: Past, present, and future S Heidenreich, K Wittkowski, M Handrich, T Falk Industrial Marketing Management 41 (1), 207-214, 2014 | 5 | 2014 |
| Do opposites attract in new product development? Investigating the role of innovation-management control cooperation across the NPD process M Handrich, S Heidenreich, C Munck International Journal of Innovation Management 25 (08), 2150081, 2021 | 3 | 2021 |
| Beschaffungscontrolling bei der Deutschen Lufthansa KH Steinke, R Wischmann, P Schentler, M Handrich Controlling 23 (11), 564-571, 2011 | 3 | 2011 |
| Consumers’ resistance to innovations–investigating the cases of passive and active innovation resistance S Heidenreich, M Handrich, T Schmidt Yi Z, Xiao JJ, Cotte J, Price L, Duluth MN AP-Asia-Pacific advances in …, 2011 | 3 | 2011 |
| The Dark Side of Customer Co-Creation–What Happens When Technology-Based Co-Created Services Fail? M Handrich, S Heidenreich, L Thomas Marketing Dynamism & Sustainability: Things Change, Things Stay the Same …, 2015 | 2 | 2015 |
| The power of co-creation: managing customer co-creation of technology-based services M Handrich (No Title), 2012 | 1 | 2012 |
| Failure-the Mother of Innovation: How Resistance to Change and Status Quo Satisfaction Drive Passive Innovation Resistance S Heidenreich, M Handrich ACR Asia-Pacific Advances, 2011 | 1 | 2011 |
| Does AI do more harm than good? Assessing innovativeness and complaining intentions for successful and failed Mechanical and Feeling AI services M Handrich | | 2022 |
| Making use of Tariff-Choice Biases–Investigating Strategies to enhance Intensity of Flat-rate Biases S Heidenreich, T Krämer, M Gouthier, M Handrich Global Marketing Conference, 1871-1871, 2014 | | 2014 |
| Tit For Tat–Is Customer Retaliation in a Service Recovery Context Predictable? M Handrich, S Heidenreich ACR Asia-Pacific Advances, 2011 | | 2011 |
Sven HeidenreichProfessor of Technology and Innovation Management at Saarland UniversityBestätigte E-Mail-Adresse bei uni-saarland.de
