| Impact of health-related claims on the perception of other product attributes L Lähteenmäki, P Lampila, K Grunert, Y Boztug, Ø Ueland, A Åström, ... Food Policy 35 (3), 230-239, 2010 | 213 | 2010 |
| An integrative conceptual framework for analyzing customer satisfaction with shopping trip experiences in grocery retailing L Esbjerg, BB Jensen, T Bech-Larsen, MD de Barcellos, Y Boztug, ... Journal of Retailing and Consumer Services 19 (4), 445-456, 2012 | 95 | 2012 |
| Perception of health claims among Nordic consumers KG Grunert, L Lähteenmäki, Y Boztug, E Martinsdóttir, Ø Ueland, A Åström, ... Journal of Consumer Policy 32 (3), 269-287, 2009 | 80 | 2009 |
| A combined approach for segment-specific market basket analysis Y Boztuğ, T Reutterer European Journal of Operational Research 187 (1), 294-312, 2008 | 78 | 2008 |
| The hybrid tourist Y Boztug, N Babakhani, C Laesser, S Dolnicar Annals of Tourism Research 54, 190-203, 2015 | 51 | 2015 |
| An untapped gold mine? Exploring the potential of market basket analysis to grow hotel revenue D Solnet, Y Boztug, S Dolnicar International Journal of Hospitality Management 56, 119-125, 2016 | 48 | 2016 |
| Dual-process theory and consumer response to front-of-package nutrition label formats SS Sanjari, S Jahn, Y Boztug Nutrition reviews 75 (11), 871-882, 2017 | 45 | 2017 |
| Estimation with the nested logit model: specifications and software particularities N Silberhorn, Y Boztuğ, L Hildebrandt Or Spectrum 30 (4), 635-653, 2008 | 45 | 2008 |
| Conducting mediation analysis in marketing research CL Demming, S Jahn, Y Boztuğ Marketing: ZFP–Journal of Research and Management 39 (3), 76-93, 2017 | 39 | 2017 |
| Modellierungsansätze in der Warenkorbanalyse im Überblick Y Boztuğ, N Silberhorn Journal für Betriebswirtschaft 56 (2), 105-128, 2006 | 38 | 2006 |
| Consumer response to monochrome Guideline Daily Amount nutrition labels Y Boztuğ, HJ Juhl, O Elshiewy, MB Jensen Food Policy 53, 1-8, 2015 | 36 | 2015 |
| A market basket analysis conducted with a multivariate logit model Y Boztuğ, L Hildebrandt From Data and Information Analysis to Knowledge Engineering, 558-565, 2006 | 32 | 2006 |
| Preventing tourists from canceling in times of crises H Hajibaba, Y Boztuğ, S Dolnicar Annals of tourism research 60, 48-62, 2016 | 30 | 2016 |
| Modeling joint purchases with a multivariate MNL approach Y Boztuğ, L Hildebrandt Schmalenbach Business Review 60 (4), 400-422, 2008 | 27 | 2008 |
| Seduced by the label: How the recommended serving size on nutrition labels affects food sales O Elshiewy, S Jahn, Y Boztug Journal of the Association for Consumer Research 1 (1), 104-114, 2016 | 26 | 2016 |
| Die Analyse der Preiswirkung auf die Markenwahl: eine nichtparametrische Modellierung Y Boztug Springer-Verlag, 2013 | 24 | 2013 |
| Multinomial logit models in marketing–from fundamentals to state-of-the-art O Elshiewy, D Guhl, Y Boztuğ Marketing: ZFP–Journal of Research and Management 39 (3), 32-49, 2017 | 21 | 2017 |
| When back of pack meets front of pack: How salient and simplified nutrition labels affect food sales in supermarkets O Elshiewy, Y Boztug Journal of Public Policy & Marketing 37 (1), 55-67, 2018 | 18 | 2018 |
| Differences between classical and Bayesian estimates for mixed logit models: A replication study O Elshiewy, G Zenetti, Y Boztug Journal of Applied Econometrics 32 (2), 470-476, 2017 | 15 | 2017 |
| Testing the multinomial logit model K Bartels, Y Boztuæg, M Müller SFB 373 Discussion Paper, 1999 | 15 | 1999 |
