| Customer participation in creating site brand loyalty J Holland, S Menzel Baker Journal of interactive marketing 15 (4), 34-45, 2001 | 491 | 2001 |
| Ethnic consumer reaction to targeted marketing: A theory of intercultural accommodation J Holland, JW Gentry Journal of Advertising 28 (1), 65-77, 1999 | 249 | 1999 |
| How consumers with disabilities perceive “welcome” in retail servicescapes: a critical incident study SM Baker, J Holland, C Kaufman‐Scarborough Journal of Services Marketing 21 (3), 160-173, 2007 | 206 | 2007 |
| Preliminary evidence on the association between critical thinking and performance in principles of accounting BT Kealey, J Holland, M Watson Issues in Accounting Education 20 (1), 33-49, 2005 | 177 | 2005 |
| The impact of perceived fairness on satisfaction: are airport security measures fair? Does it matter? B Sindhav, J Holland, AR Rodie, PT Adidam, LG Pol Journal of Marketing Theory and Practice 14 (4), 323-335, 2006 | 135 | 2006 |
| The impact of cultural symbols on advertising effectiveness: A theory of intercultural accommodation. JL Holland, JW Gentry Advances in Consumer Research 24 (1), 1997 | 52 | 1997 |
| The role of mobile marketing communications in media strategy J Holland Innovative Marketing 6 (2), 2010 | 13 | 2010 |
| Social impact “buycotts”: A tool for innovation, impact, and engagement to teach integrated marketing communications J Holland Marketing Education Review 26 (1), 33-38, 2016 | 12 | 2016 |
| Accommodation attributions: Construct and measurement validation JL Holland, D Ball Enhancing knowledge development in marketing 6 (1), 161-169, 1995 | 9 | 1995 |
| Growing old and living alone: perceptions of preventive health services J Holland, AR Rodie Journal of Management & Marketing in Healthcare 4 (2), 113-121, 2011 | 5 | 2011 |
| Psycho-oncology M Watson, S Greer, J Holland | 5 | 1998 |
| Influences on Consumers' Recycling Intentions of Compact Fluorescent Lamps—Mercury as a Factor DMK Treumann, J Holland International Journal of Marketing Studies 5 (6), 2013 | 4 | 2013 |
| Green Advertising: The Progress of Three Decades (1991-2020) A Abhishek, B Sindhav, J Holland, PT Adidam Mountain Plains Journal of Business and Technology 23 (1), 6, 2022 | | 2022 |
| Teaching International Microenterprise Development: An Interdisciplinary Experiential Learning Approach CY Co, JL Holland Journal of Economics Teaching 4 (1), 27, 2019 | | 2019 |
