Dayananda Palihawadana
Dayananda Palihawadana
Professor Marketing, University of Leeds
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Zitiert von
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An analytical review of the factors stimulating smaller firms to export: Implications for policy‐makers
LC Leonidou, CS Katsikeas, D Palihawadana, S Spyropoulou
International Marketing Review 24 (6), 735-770, 2007
The relationship between country‐of‐origin image and brand image as drivers of purchase intentions: A test of alternative perspectives
A Diamantopoulos, B Schlegelmilch, D Palihawadana
International Marketing Review 28 (5), 508-524, 2011
National export-promotion programs as drivers of organizational resources and capabilities: effects on strategy, competitive advantage, and performance
LC Leonidou, D Palihawadana, M Theodosiou
Journal of International Marketing 19 (2), 1-29, 2011
Evaluating the green advertising practices of international firms: a trend analysis
LC Leonidou, CN Leonidou, D Palihawadana, M Hultman
International Marketing Review 28 (1), 6-33, 2011
An integrated model of the behavioural dimensions of industrial buyer‐seller relationships
LC Leonidou, D Palihawadana, M Theodosiou
European journal of Marketing 40 (1/2), 145-173, 2006
Determining the antecedents and consequences of donor‐perceived relationship quality—A dimensional qualitative research approach
H Shabbir, D Palihawadana, D Thwaites
Psychology & marketing 24 (3), 271-293, 2007
Effects of ethical ideologies and perceptions of CSR on consumer behavior
D Palihawadana, P Oghazi, Y Liu
Journal of Business Research 69 (11), 4964-4969, 2016
British consumers' evaluations of US versus Chinese goods: A multi‐level and multi‐cue comparison
LC Leonidou, D Palihawadana, MA Talias
European Journal of Marketing 41 (7/8), 786-820, 2007
E‐marketing in perspective: a three country comparison of business use of the internet
S Adam, R Mulye, KR Deans, D Palihawadana
Marketing Intelligence & Planning 20 (4), 243-251, 2002
Drivers and outcomes of importer adaptation in international buyer–seller relationships
LC Leonidou, D Palihawadana, S Chari, CN Leonidou
Journal of World Business 46 (4), 527-543, 2011
Here, there and everywhere: A study of consumer centrism
M Prince, MAP Davies, M Cleveland, D Palihawadana
International Marketing Review 33 (5), 715-754, 2016
Modelling module evaluation in marketing education
D Palihawadana, G Holmes
Quality assurance in Education 7 (1), 41-46, 1999
Investigating the export marketing activity of SMEs operating in international healthcare markets
BR Barnes, R Chakrabarti, D Palihawadana
Journal of Medical Marketing 6 (3), 209-221, 2006
How downplaying product greenness affects performance evaluations: Examining the effects of implicit and explicit green signals in advertising
B Usrey, D Palihawadana, C Saridakis, A Theotokis
Journal of Advertising 49 (2), 125-140, 2020
The measurement and management of service quality in dental healthcare
D Palihawadana, BR Barnes
Health services management research 17 (4), 229-236, 2004
The moral bases of consumer ethnocentrism and consumer cosmopolitanism as purchase dispositions
M Prince, AN Yaprak, D Palihawadana
Journal of Consumer Marketing 36 (3), 429-438, 2019
The psychology of consumer ethnocentrism and cosmopolitanism: a five-country study of values, moral foundations, gender identities and consumer orientations
M Prince, A Yaprak, M Cleveland, MAP Davies, A Josiassen, ...
International Marketing Review 37 (6), 1013-1049, 2020
Research on the import activities of firms 1960–2010: review, assessment, and future directions
B Aykol, D Palihawadana, LC Leonidou
Management International Review 53, 215-250, 2013
Developing a model of tolerance in client–agency relationships in advertising
MAP Davies, D Palihawadana
International Journal of Advertising 25 (3), 381-407, 2006
Deconstructing subtle racist imagery in television ads
HA Shabbir, MR Hyman, J Reast, D Palihawadana
Journal of business ethics 123, 421-436, 2014
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