| When the crowd evaluates soccer players’ market values: Accuracy and evaluation attributes of an online community S Herm, HM Callsen-Bracker, H Kreis Sport Management Review 17 (4), 484-492, 2014 | 233 | 2014 |
| Shaping retail brand personality perceptions by bodily experiences J Möller, S Herm Journal of retailing 89 (4), 438-446, 2013 | 140 | 2013 |
| Das neue Lexikon der Betriebswirtschaftslehre: Kompendium und Nachschlagewerk-mit 200 Schwerpunktthemen, 6.000 Stichwörtern, 2.000 Literaturhinweisen sowie 1.300 Internetadressen SG Häberle Walter de Gruyter GmbH & Co KG, 2014 | 58 | 2014 |
| When things go wrong, don't rely on committed consumers: effects of delayed product launches on brand trust S Herm Journal of Product Innovation Management 30 (1), 70-81, 2013 | 35 | 2013 |
| Brand identification by product design: The impact of evaluation mode and familiarity S Herm, J Möller Psychology & Marketing 31 (12), 1084-1095, 2014 | 26 | 2014 |
| Konsumentenvertrauen und Marken V Trommsdorff, F Götze, S Herm Wirtschaft und Studium 35 (10), 1264-1270, 2006 | 9 | 2006 |
| Perceptions of green user entrepreneurs’ performance—Is sustainability an asset or a liability for innovators? J Möller, S Herm Sustainability 13 (6), 3580, 2021 | 7 | 2021 |
| Zur Messung markenspezifischer Risikowahrnehmungen mit der Means-End-Analyse S Herm, K Gall Marketing ZFP 30 (3), 161-174, 2008 | 6 | 2008 |
| Zur Bedeutung des Zielkundenvertrauens für die Adoption von Innovationen V Trommsdorff, S Herm, F Götze Konsumentenvertrauen–Ein Beitrag zur ökonomischen Theorie des Vertrauens …, 2006 | 6 | 2006 |
| Negative spillover effects in brand cooperation S Herm Journal of Business Economics 84, 1087-1109, 2014 | 5 | 2014 |
| Brand personality: what makes a brand exciting? The role of bodily experiences in brand personality interpretation J Möller, S Herm AMA Summer Educators' Conference Proceedings 22, 416-417, 2011 | 5 | 2011 |
| 20 Jahre Suche nach Erfolgsfaktoren im Handel V Trommsdorff, S Herm Handelsforschung 20, 15-23, 2006 | 4* | 2006 |
| Das EU-Bio-Logo: Seine Wirkung nach fünf Jahren Marktpräsenz S Herm, J Möller PraxisWISSEN Marketing 1 (01/2016), 66-78, 2016 | 2 | 2016 |
| Please Do Not Buy Our Brand - How Consumers Respond to Green-Demarketing Messages S Herm, J Möller-Herm, C Wache, A Mafael Forum Markenforschung 2021, 105-118, 2023 | 1 | 2023 |
| ENDORSER’S BODY POSTURE AS AN ANTECEDENT OF (LUXURY) BRAND PERSONALITY PERCEPTION S Herm, J Möller, K Heine Global Marketing Conference, 1257-1269, 2014 | 1 | 2014 |
| Curbing customer-to-customer misbehavior contagion in the sharing economy I Danatzis, J Möller-Herm, S Herm Journal of Business Research 173, 2024 | | 2024 |
| Essays on Branding S Herm | | 2013 |
| TOO LATE, OR JUST LATER THAN ANNOUNCED? EFFECTS ON BRAND TRUST BY DELAYING PRODUCT INTRODUCTIONS IN COMPETITIVE SITUATIONS S Herm, J Möller Marketing Theory and Applications, 67, 2010 | | 2010 |
| Die Fallstudie S Herm, C Grunert Wirtschaftsstudium-WISU 38 (10), 1342, 2009 | | 2009 |
| Markenvertrauen S Herm | | 2009 |
