Sokiente W. Dagogo-Jack
Sokiente W. Dagogo-Jack
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Activating stereotypes with brand imagery: The role of viewer political identity
JW Angle, SW Dagogo-Jack, MR Forehand, AW Perkins
Journal of Consumer Psychology 27 (1), 84-90, 2017
The ups and downs of visual orientation: The effects of diagonal orientation on product judgment
AE Schlosser, RR Rikhi, SW Dagogo-Jack
Journal of Consumer Psychology 26 (4), 496-509, 2016
Egocentric improvement evaluations: Change in the self as an anchor for brand improvement judgments
SW Dagogo-Jack, MR Forehand
Journal of Marketing Research 55 (6), 934-950, 2018
All you need is love: Focusing on brand attachment self-affirms against social loss
J Beck, S Dagogo-Jack
ACR North American Advances, 2014
The effect of duration metrics on consumer satisfaction
SW Dagogo‐Jack, JT Beck, A Kaju
Psychology & Marketing 37 (3), 441-456, 2020
Temporal identity and the pursuit of self-enhancement
SW Dagogo-Jack
Handbook of Research on Identity Theory in Marketing, 2019
The Effects of Engagement Metrics on Media Consumption: a Persuasion Knowledge Account
S Watariye Dagogo-Jack, J Joseph Watson
ACR North American Advances, 2019
How Comparison Standards and Political Ideology Influence Tradeoffs Between Absolute and Relative Outcomes
S Dagogo-Jack, J Beck
ACR North American Advances, 2017
Effects of Temporal Self-Comparisons on the Pursuit of Improvement
SW Dagogo-Jack
Norms as Standards vs. Self-Descriptions: How Dynamic Information Shifts Interpretation of Normative Messages
S Dagogo-Jack, J Beck, N Agrawal
ACR North American Advances, 2014
When Logos Rise and Fall: Exploring the Metaphorical Meaning of Upward and Downward Diagonal Imagery
A Schlosser, S Dagogo-Jack
ACR North American Advances, 2013
Sokiente W. Dagogo-Jack
SW Dagogo-Jack
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