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Serena Iacobucci, PhD
Serena Iacobucci, PhD
Frontiers Media SA
Bestätigte E-Mail-Adresse bei frontiersin.org - Startseite
Titel
Zitiert von
Zitiert von
Jahr
The effect of influencer–product fit on advertising recognition and the role of an enhanced disclosure in increasing sponsorship transparency
RD Cicco, S Iacobucci, S Pagliaro
International Journal of Advertising, 2020
1452020
Ethical climate (s), distributed leadership, and work outcomes: the mediating role of organizational identification
M Barattucci, M Teresi, D Pietroni, S Iacobucci, A Lo Presti, S Pagliaro
Frontiers in Psychology 11, 564112, 2021
362021
Deepfakes unmasked: the effects of information priming and bullshit receptivity on deepfake recognition and sharing intention
S Iacobucci, R De Cicco, F Michetti, R Palumbo, S Pagliaro
Cyberpsychology, behavior, and social networking 24 (3), 194-202, 2021
352021
Understanding Users’ Acceptance of Chatbots: An Extended TAM Approach
R De Cicco, S Iacobucci, A Aquino, FR Alparone, R Palumbo
Lecture Notes in Computer Science 13171, pp 3-22, 2022
302022
Users Awareness of Native Advertising from Instagram Media Publishers: The Effects of Instagram’s Branded Content Tool on Attitudes and Behavioural Intent.
S Iacobucci, R De Cicco
International Journal of Internet Marketing and Advertising 14 (1), 71-90, 2020
192020
A literature review of bullshit receptivity: Perspectives for an informed policy making against misinformation
S Iacobucci, R De Cicco
Journal of Behavioral Economics for Policy 6 (S1), 23-40, 2022
42022
Virtual vs. human influencer: Effects on users’ perceptions and brand outcomes
R De Cicco, S Iacobucci, L Cannito, G Onesti, I Ceccato, R Palumbo
Technology in Society, 102488, 2024
2024
Grandi idee, grandi decisioni di Daniel Kahneman
S Iacobucci
Economia Comportamentale, 2023
2023
Xygalatas D. (2022) Book Review "La Psicologia dei Rituali"
S Iacobucci
Economia Comportamentale, 2022
2022
Ridurre il superfluo: La scienza inesplorata della sottrazione
RD Cicco, S Iacobucci
Economia Comportamentale, 2022
2022
Neuromarketing e studi comportamentali per il settore Vitivinicolo: Best Practice, Strumenti, Stato dell'arte e Etica del Neuromarketing
S Iacobucci, R De Cicco, A Bortolotti, L Cannito, S Ferracci, R Palumbo
https://umana-analytics.com/guida-neuromarketing-vino/, 2022
2022
L’Effetto Esca o Decoy Effect: l’esempio di IKEA
K Radova, S Iacobucci, G Frattaroli
Economia Comportamentale, 2022
2022
La deliberata ignoranza: quando e perché scegliamo di non sapere
S Iacobucci
Economia Comportamentale, 2021
2021
The role of communication of family-based brand identity through website storytelling: evidence from Portuguese wineries
ICCS Guedes, S Iacobucci, B Vlačić
2021
Le teorie del complotto sui media digitali
M Teresi, S Iacobucci, S Pagliaro
Psicologia sociale dei media digitali, 235-270, 2021
2021
Bergstrom, CT, & West, JD (2020).“Calling bullshit. The art of skepticism in a data-driven world.” Random House
S Iacobucci, R Palumbo
Journal of Economic Psychology 86, 102407, 2021
2021
Linguistic cues of CEOs’ future focus in earnings conference calls: the impact on corporate policies
S Iacobucci, E Monaco, L Cannito, R Palumbo
https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3429736, 2020
2020
Erratum to “A Literature Review of Bullshit Receptivity: Perspectives for an Informed Policy Making Against Misinformation”
S Iacobucci, R De Cicco
CEOs temporal orientation and risk propensity in earnings conference calls: the use of language as determinant of financial corporate policies.
S Iacobucci, E Monaco, L Cannito, R Palumbo
La sfida di Gigerenzer: Verso la Risk Literacy
S Iacobucci
Economia Comportamentale, 0
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