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Sophie C. Boerman
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“This post is sponsored” effects of sponsorship disclosure on persuasion knowledge and electronic word of mouth in the context of Facebook
SC Boerman, LM Willemsen, EP Van Der Aa
Journal of Interactive Marketing 38 (1), 82-92, 2017
6162017
Online Behavioral Advertising: A Literature Review and Research Agenda
SC Boerman, S Kruikemeier, FJZ Borgesius
Journal of Advertising 46 (3), 363-376, 2017
6042017
Sponsorship disclosure: Effects of duration on persuasion knowledge and brand responses
SC Boerman, EA Van Reijmersdal, PC Neijens
Journal of Communication 62 (6), 1047-1064, 2012
5252012
The effects of the standardized instagram disclosure for micro-and meso-influencers
SC Boerman
Computers in Human Behavior 103, 199-207, 2020
4942020
Effects of Disclosing Sponsored Content in Blogs How the Use of Resistance Strategies Mediates Effects on Persuasion
EA van Reijmersdal, ML Fransen, G van Noort, SJ Opree, L Vandeberg, ...
American Behavioral Scientist, 2016
3402016
Effects of sponsorship disclosure timing on the processing of sponsored content: A study on the effectiveness of European disclosure regulations
SC Boerman, EA Van Reijmersdal, PC Neijens
Psychology & Marketing 31 (3), 214-224, 2014
2812014
Using eye tracking to understand the effects of brand placement disclosure types in television programs
SC Boerman, EA Van Reijmersdal, PC Neijens
Journal of Advertising 44 (3), 196-207, 2015
2442015
Exploring Motivations for Online Privacy Protection Behavior: Insights From Panel Data
SC Boerman, S Kruikemeier, FJ Zuiderveen Borgesius
Communication Research, 0093650218800915, 2021
2242021
Disclosing Influencer Marketing on YouTube to Children: The Moderating Role of Para-Social Relationship
SC Boerman, EA Van Reijmersdal
Frontiers in Psychology 10, 3042, 2020
2132020
Understanding the effects of personalization as a privacy calculus: analyzing self-disclosure across health, news, and commerce contexts
N Bol, T Dienlin, S Kruikemeier, M Sax, SC Boerman, J Strycharz, ...
Journal of Computer-Mediated Communication 23 (6), 370-388, 2018
1862018
Informing consumers about hidden advertising. A literature review of the effects of disclosing sponsored content.
SC Boerman, EA Van Reijmersdal
Advertising in new formats and media: Current research and implications for …, 2016
1432016
A Meta-Analysis of the Effects of Disclosing Sponsored Content
M Eisend, EA Van Reijmersdal, SC Boerman, F Tarrahi
Journal of Advertising, 2020
1322020
Development of the Persuasion Knowledge Scales of Sponsored Content (PKS-SC)
SC Boerman, EA van Reijmersdal, E Rozendaal, AL Dima
International Journal of Advertising 37 (5), 671-697, 2018
1262018
Political Microtargeting: Relationship Between Personalized Advertising on Facebook and Voters' Responses
S Kruikemeier, M Sezgin, SC Boerman
Cyberpsychology, Behavior, and Social Networking, 2016
1152016
Consumer responses to promoted tweets sent by brands and political parties
SC Boerman, S Kruikemeier
Computers in Human Behavior 65, 285–294, 2016
1142016
This is Advertising! Effects of Disclosing Television Brand Placement on Adolescents
EA van Reijmersdal, SC Boerman, M Buijzen, E Rozendaal
Journal of Youth and Adolescence, 1-15, 2016
1102016
Understanding which cues people use to identify influencer marketing on Instagram: an eye tracking study and experiment
SC Boerman, CM Müller
International Journal of Advertising 41 (1), 6-29, 2022
1012022
The effects of brand placement disclosures on skepticism and brand memory
EA van Reijmersdal, K Tutaj, SC Boerman
Communications-The European Journal of Communication Research 38 (2), 127-146, 2013
922013
Tracking Walls, Take-It-Or-Leave-It Choices, the GDPR, and the ePrivacy Regulation
FJZ Borgesius, S Kruikemeier, SC Boerman, N Helberger
European Data Protection Law Review 3 (3), 353-368, 2017
79*2017
Is this recommended by an algorithm? The development and validation of the Algorithmic Media Content Awareness Scale (AMCA-scale)
B Zarouali, S Boerman, C de Vreese
Telematics and Informatics, 101607, 2021
672021
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