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Fadi Almazyad
Fadi Almazyad
PhD Student, Business Information Technology, Worcester Polytechnic Institute
Bestätigte E-Mail-Adresse bei wpi.edu
Titel
Zitiert von
Zitiert von
Jahr
Social media activism for resurrecting deleted brands: the role of consumers’ psychological reactance
F Almazyad, P Shah, ET Loiacono
Journal of Brand Management 30 (4), 367-380, 2023
42023
Control vs Content: A Systematic Review of the Social Media Research Literature
F Almazyad, E Loiacono
22020
BRAND RESURRECTION: THE ROLE OF CONSUMERS’PSYCHOLOGICAL REACTANCE IN SOCIAL MEDIA ACTIVISM
F Almazyad, P Shah, ET Loiacono
2022 AMA Winter Academic Conference, 1017, 2022
2022
From the Street to the Tweet: Applying Task Technology Fit to Examine the Information Technology Role in Revolutionizing Social Movements
F Almazyad, E Loiacono
Social Computing and Social Media. Design, Human Behavior and Analytics …, 2019
2019
Bringing Dead Brands Back From the Grave: The Power of Social Media.
F Almazyad, ET Loiacono, P Shah
AMCIS, 2018
2018
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