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Alex R. Zablah
Alex R. Zablah
Department Head & Gerber/Taylor Professor of Marketing, University of Tennessee
Verified email at utk.edu - Homepage
Title
Cited by
Cited by
Year
An evaluation of divergent perspectives on customer relationship management: Towards a common understanding of an emerging phenomenon
AR Zablah, DN Bellenger, WJ Johnston
Industrial marketing management 33 (6), 475-489, 2004
11522004
How and when does customer orientation influence frontline employee job outcomes? A meta-analytic evaluation
AR Zablah, GR Franke, TJ Brown, DE Bartholomew
Journal of marketing 76 (3), 21-40, 2012
5442012
Employee customer orientation in context: How the environment moderates the influence of customer orientation on performance outcomes.
JW Grizzle, AR Zablah, TJ Brown, JC Mowen, JM Lee
Journal of applied psychology 94 (5), 1227, 2009
2652009
Gratitude versus entitlement: A dual process model of the profitability implications of customer prioritization
HA Wetzel, M Hammerschmidt, AR Zablah
Journal of Marketing 78 (2), 1-19, 2014
2482014
Toward a theory of motivation and personality with application to word-of-mouth communications
JC Mowen, S Park, A Zablah
Journal of business research 60 (6), 590-596, 2007
2442007
Customer relationship management implementation gaps
AR Zablah, DN Bellenger, WJ Johnston
Journal of Personal Selling & Sales Management 24 (4), 279-295, 2004
2332004
When do B2B brands influence the decision making of organizational buyers? An examination of the relationship between purchase risk and brand sensitivity
BP Brown, AR Zablah, DN Bellenger, WJ Johnston
International Journal of Research in Marketing 28 (3), 194-204, 2011
2002011
The relative importance of brands in modified rebuy purchase situations
AR Zablah, BP Brown, N Donthu
International Journal of Research in Marketing 27 (3), 248-260, 2010
1982010
A cross-lagged test of the association between customer satisfaction and employee job satisfaction in a relational context.
AR Zablah, BD Carlson, DT Donavan, JG Maxham III, TJ Brown
Journal of Applied Psychology 101 (5), 743, 2016
1912016
Linking cause-related marketing to sales force responses and performance in a direct selling context
BV Larson, KE Flaherty, AR Zablah, TJ Brown, JL Wiener
Journal of the Academy of Marketing Science 36, 271-277, 2008
1702008
What factors influence buying center brand sensitivity?
BP Brown, AR Zablah, DN Bellenger, N Donthu
Industrial marketing management 41 (3), 508-520, 2012
1572012
Big data and firm performance: The roles of market-directed capabilities and business strategy
S Suoniemi, L Meyer-Waarden, A Munzel, AR Zablah, D Straub
Information & Management 57 (7), 103365, 2020
1412020
Performance implications of CRM technology use: a multilevel field study of business customers and their providers in the telecommunications industry
AR Zablah, DN Bellenger, DW Straub, WJ Johnston
Information Systems Research 23 (2), 418-435, 2012
852012
Storytelling during retail sales encounters
DA Gilliam, AR Zablah
Journal of Retailing and Consumer Services 20 (5), 488-494, 2013
832013
Emotional convergence in service relationships: the shared frontline experience of customers and employees
AR Zablah, NJ Sirianni, D Korschun, DD Gremler, SE Beatty
Journal of Service Research 20 (1), 76-90, 2017
672017
The role of mentoring in promoting organizational commitment among black managers: An evaluation of the indirect effects of racial similarity and shared racial perspectives
BP Brown, AR Zablah, DN Bellenger
Journal of Business Research 61 (7), 732-738, 2008
642008
A job demands-resources (JD-R) perspective on new product selling: A framework for future research
AR Zablah, LB Chonko, LA Bettencourt, G Allen, A Haas
Journal of Personal Selling & Sales Management 32 (1), 73-87, 2012
602012
The impact of firm-level and project-level it capabilities on CRM system quality and organizational productivity
S Suoniemi, H Terho, A Zablah, R Olkkonen, DW Straub
Journal of Business Research 127, 108-122, 2021
592021
Transforming partner relationships through technological innovation
AR Zablah, WJ Johnston, DN Bellenger
Journal of Business & Industrial Marketing 20 (7), 355-363, 2005
552005
Increased engagement or reduced exhaustion: which accounts for the effect of job resources on salesperson job outcomes?
LM Matthews, AR Zablah, JF Hair, GW Marshall
Journal of Marketing Theory and Practice 24 (3), 249-264, 2016
472016
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